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Have a roadmap but don’t know how to build the product team around it? James can tell you how many full-time and contract UX/UI designers, developers, researchers, and product managers are needed for the next 4-5 years. He can even get your MVP off the ground and help define the bus-proof process so your team is both stable and productive. Founders, investors, VC’s, and product leaders trust James with gathering insights, discovering a-ha moments, and creating more efficient workflows for our internal teams and customer journeys. The result he creates is delighting users with elegant and useful applications or service design solutions.James is a seasoned Director of User Experience with 25+ years of leadership, embodying a natural blend of product manager, product designer, and user experience researcher. His prowess as a player/coach, inspiring manager, and creative thinker fuels a track record of successfully launching 20+ mobile apps and 30+ SaaS products. As an AIGA board member for 4 years and mentor at Andreessen Horowitz, he is committed to design leadership in AI, SaaS, B2C, and service design.James diagrams, documents, and designs so the team can rally behind the research and insights with confidence to build and ship products. With expertise in user testing, SCRUM, agile, design sprints, prototyping, and a passion for developing impactful product strategies, he has launched over 60 products in his lifetime. James has also hired, onboarded, and led over 50 UX designers throughout his distinguished career.______________________________________________TALENT◆ Expert UX researcher ◆ Master Figma prototyper ◆ Skilled user test moderator ◆ Creative visual designerEXPERTISE◆ Discovers value and flaws in any product, service, or workflow ◆ Defines strategy for product development process◆ Manager and cross-department collaborator◆ Strategic product roadmapsEXPERIENCE◆ 35 years graphic design◆ 25 years user testing◆ 20 years Director of User Experience◆ Managed design teams since 1995 (from 5 - 15 designers) ◆ Launched over 30 SaaS application◆ Launched over 20 mobile applications PASSION◆ Voice of customer (user)◆ Ethnographic research ◆ Delighting end users ◆ Sharing insights to stakeholdersCREDENTIALS◆ Mentor at A16Z◆ Author on Toptal ◆ Teacher of UX design ◆ Board member AIGA
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Senior Ux DesignerAutofiSan Francisco, Ca, Us -
Product ConsultantToptal Jun 2018 - PresentDefine the product, team, and process around the roadmap. Help raise funding based on the prototype and research. Execute the product plan and roadmap if required.
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Director Of User ExperienceAutofi Mar 2020 - Nov 2023San Francisco, Ca, Us• Wrote PRD's for features before and after extensive user testing and validating workflows• Innovated finance products for dealerships and improving the car buying experience for customers• Defined the software product strategy and roadmap• Prioritized features and functionality based on business value, technical feasibility, and customer impact.• Collaborated with key stakeholders and senior leadership• Collaborated with cross-functional teams to define platform requirements, ensuring alignment with business goals and user needs• Tracked and analyzed key product metrics, user feedback, and performance data to measure the success of product initiatives and identify areas for improvement
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Senior Ux DesignerSpin Nov 2019 - Mar 2020San Francisco, California, Us• Conducted research for both consumer and internal workforce • Prototyped more efficient ways for consumers to rent a scooter• Designed internal tools for deploying and managing thousands of scooters • Designed dashboards to monitor performance and productivity -
Principal Product DesignerCaterpillar Inc. Jul 2018 - Nov 2019Irving, Texas, UsWorking with Caterpillar and their customers to better structure the machine data for quarries and heavy construction industries that will improve both productivity and performance. Defining process, user journeys, and overall experience to design best of breed software through scientific and lean innovation methodologies. • Placed at Caterpillar to lead specific digital experiences within innovation team• Gained deep experience with IoT devices/equipment (software and hardware)• Project #1 was surfacing performance and productivity data for site managers• Project #2 was solving how to manage autonomous fleet• Project #3 was creating a task management application for construction industry• Researched on-site with quarry and construction customers• Defined new processes and enhanced existing ones at Caterpillar• Updated core personas through shadowing and journey maps• Prototyped using Sketch, Marvel, Figma, and InVision• Designed desktop, tablet, and mobile solutions -
Vp Of User ExperienceTenfold Sep 2017 - Jun 2018Austin, Texas, Us• Wrote PRD's for features before and after extensive user testing and validating workflows• Managed and mentored a team of 5 UX designers and UX researchers• Collaborated with CEO and CTO to define new products and processes• Redesigned core product and presented reports when piloting to customers• Evangelized the value of design and how sales teams can best engage with UX • Defined detailed spec, design, test, build, ship, and monitor workflow• Improved workflow and reduced 200 - 220 seconds and 5.5 clicks per call -
Research & Product DesignTenfold Feb 2017 - Sep 2017Austin, Texas, UsConsulting with Tenfold on the product by conducting user tests, interviewing customers, observing usage and behaviors, and reporting on core persona workflows.
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Head Of User ExperienceTubular Labs May 2016 - Jan 2017Mountain View, California, Us• Defined the UX process and shaped the product feature requirements• Created flow charts, wireframes, prototypes, and visual design concepts • Gathered data from all departments to formally kick-off features • Discovered new business opportunities through UX research studies• Validated theories on how to build the next evolution of product -
Senior User Experience DesignerAutosoft Dms Sep 2015 - Jul 2016West Middlesex, Pa, UsRedesign the DMS (Dealer Management System) from the ground up including CRM, desking, menus, service, and a pattern library for the development team to build and innovate. Designed the website and conducted user testing on the website to appeal to executives and key decision-makers. -
Senior Ux DesignerThunk, Inc. Jun 2015 - May 2016San Francisco, Ca, UsResearch, prototype and designed:Wine mobile application (Consumer)E-Commerce Retail Website (Consumer)Hospital scheduling application (SaaS)Education Website (Consumer) -
Director Of User ExperienceXtime Jul 2012 - Jun 2015Mission, Kansas, Us• Segmented product and improved workflow with more intuitive UI • Product segmentation allowed new monetezation strategy • Reduced book-time, boosted efficiency, and improved ROI • Increased dealership pricing accuracy from 70% to 99%• Reduced number of customer created support tickets by more than 50% -
Director Of User ExperienceAnalyte Media Jul 2011 - Jul 2012Houston, Tx, Us• Built and managed team of five UX professionals to evolve product • Presented how distraught patients seek and choose medical services • Demonstrated body language reading expertise during user-testing sessions• Reduced anxiety levels of patients before, during, and after medical lab results• Boosted web conversions by 30%, phone by 15%, and return patients to 70% -
Creative Director/Ux DesignerToktumi, Inc. Sep 2010 - May 2011San Francisco, Ca, UsDeveloped innovative marketing strategies, directed user-testing, and designed mobile and tablet applications for start-up telecommunications company. Supervised creative team and collaborated with PR firm, agencies, and department managers to solve high-level business problems. Built a 60-person “advisory group” of new-user and power-user personas to give insight into marketing campaigns, product features, and customer satisfaction. • Discovered WHY trial customers did not convert to paid subscriptions. • Discovered WHY paid subscribers did not stay onboard for more than 1 month. • Converted social media hostility to public appreciation through high-touch customer support strategies. • Improved conversions and retention rate leading to revenue increase from $500,000 to $7 million in 18 months. -
Creative DirectorThunk, Inc. Feb 1997 - Aug 2010San Francisco, Ca, UsManaged 20 designers and project managers to build websites and application user-interfaces for startups and established technology companies. Advised clients on executing brand, marketing, product, and business strategies. Clients included AOL, Cisco, Conde Nast, Disney, Eddie Bauer, Genentech, M&M/Mars, PayPal, and Seagate. • Grew company from 300K in sales in 1996 to $3.3 million annually by 1998. • Designed early social media prototypes and tested with users that eventually became MySpace.
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Board MemberAiga (American Institute Of Graphic Artists) Apr 2000 - Nov 2004New York, Ny, UsDirected and coordinated all phases of educational outreach programs. Attended AIGA events, executed membership and member-retention strategies, and represented chapter at AIGA leadership conferences. Presented findings of second-largest chapter to other AIGA chapters. Attracted largest and most active sponsorship base among committees. -
Art DirectorCnet Networks Feb 1996 - Dec 1996San Francisco, Ca, UsManaged team of writers, designers and developers to create Builder.com, a web destination for the developer community. Wrote copy, shot videos, designed microsites, and monitored the web properties with analytics tools.
James Tucker Education Details
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Uc San DiegoVisual Arts -
Dale Carnegie TrainingSales
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San Diego Mesa CollegeArchitecture
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San Diego State UniversityFilm
Frequently Asked Questions about James Tucker
What company does James Tucker work for?
James Tucker works for Autofi
What is James Tucker's role at the current company?
James Tucker's current role is Senior UX Designer.
What is James Tucker's email address?
James Tucker's email address is ja****@****ofi.com
What is James Tucker's direct phone number?
James Tucker's direct phone number is +141559*****
What schools did James Tucker attend?
James Tucker attended Uc San Diego, Dale Carnegie Training, San Diego Mesa College, San Diego State University.
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