John Barrera Email & Phone Number

At CityBy, we're revolutionizing digital marketing for professional service industries through innovative AI and automation solutions. As Co-founder and CTO, my responsibilities include:Leading the recruitment and management of our engineering team, ensuring we have top-tier talent to drive our technological innovationsSpearheading the development and execution of our technical product strategy, aligning our solutions with the unique needs of clients in solar, HVAC, electrical, plumbing, and other professional service sectorsConducting extensive research into AI applications for digital marketing, SEO, and SEM, to keep CityBy at the forefront of marketing technologyOverseeing the implementation of cutting-edge AI and automation tools that enhance our clients' online presence and lead generation capabilitiesCollaborating closely with our clients to understand their specific challenges and develop tailored, AI-driven marketing solutions that drive measurable resultsGuiding the continuous improvement of our platform to ensure scalability, efficiency, and effectiveness in serving our growing client baseOur mission is to empower professional service providers with state-of-the-art digital marketing tools, allowing them to focus on their core business while we handle their online growth and customer acquisition.

Lafayette, Ca, Us

As the Fractional CTO at Behavior Agent, I lead the technological strategy and operations for this innovative behavioral health platform. Key responsibilities include:Building and managing a high-performing engineering team, ensuring we have the right talent to drive our technological goalsOverseeing the development and maintenance of our HIPAA-compliant digital platform, prioritizing data security and patient privacyArchitecting and evolving our digital product to meet the changing needs of behavioral health professionals and their clientsSpearheading user experience optimization initiatives to enhance engagement and effectiveness of our platformImplementing agile methodologies to improve development efficiency and product qualityCollaborating with clinical experts to translate behavioral health best practices into digital solutionsGuiding the company through technological transitions, including the current preparation for potential acquisitionMy role focuses on leveraging technology to improve access to and quality of behavioral health services, while maintaining the highest standards of data protection and user-centric design. As we transition towards a potential sale, I'm dedicated to ensuring our technological assets are optimized for seamless integration and scalability.

Fairfield, Ca, Us

Designed and managed product launch strategy and post-launch product iteration strategy based on analysis of usage and performance data.Sourced investors and secured seed round capital for startup.Designed IoT device that allows parents to control time on internet. Device is OpenWRT router with VPN services built in. Inclusive of: + Product Specifications for PCB, Circuit layout, companion app design (iOS / Android), server layout (node.js)+ Sourced manufacturing partners for fabrication, package design+ Market research with target audience via 1:1 interviews.+ Iterative product design based on feedback from beta users.

Oakland, California, Us

VP and General Manager in charge of 65+ employees, world wide operation +Full P&L responsibility for portfolio of Mid-Core games - 8 figure in annual revenue +Kabam studio acquired by RockYou in 2015M&A Experience: + Due diligence and on-boarding of new game studios + Evaluate cultural fit of new studios by working closely with their executive teams + Valuation modeling for new acquisitions + Building out US international team of product, engineering and customer service Works closely with RockYou executive management (CEO, CFO, COO, SVP of games) + Manage monthly revenue expectations for portfolio performance + Strategize on new opportunities for growthM&A Experience (Pure Play, War of Nations, Fusion 8) + Due diligence and on-boarding of new game studios + Evaluate cultural fit of new studios by working closely with their executive teams + Valuation modeling for new acquisitionsOversaw 6 games including Kingdoms of Camelot and Dragons of Atlantis, Pure Play Poker + Managed 3 game teams consisting of (Lead Producers, Product Managers, Game Designers, Live Operations, Engineering, Art, QA and Project Managers) + Setup Operational processes for studio including organization hierarchy, KPI tracking, roadmap strategy, revenue forecasting, conflict resolution

Vancouver, British Columbia, Ca

Full P&L responsibility for $60M+ in annual revenue portfolioGeneral Manager of 80+ employees, 3 distinct game verticalsOrchestrated Portfolio Strategy (Real Time Strategy Games) + Live operations of core games with an emphasis in mid to late game strategies + Setup cross functional leadership team with a charter to operate games with a culture of innovation and deep understanding of core game KPI'sOversaw 5 games including Kingdoms of Camelot and Dragons of Atlantis + Managed 3 game teams consisting of (Lead Producers, Product Managers, Game Designers, Live Operations, Engineering, Art, QA and Project Managers) + Setup Operational processes for studio including organization hierarchy, KPI tracking, roadmap strategy, revenue forecasting, conflict resolutionWorked closely with Kabam senior executive team (including CEO, CFO and President) to:

San Francisco, Ca, Us

Product and technology executive in charge of consumer facing web and mobile products for a high growth e-commerce startup. Charged with leveraging product management and gamification best practices to the direct selling industry.Startup within a Startup + Recruited and hired technology studio team of product managers, project managers, and engineers (iOS, Android, PHP) + Instituted Agile development process for engineering projects + Help setup and define inaugural PMO (project Management Office) + Defined Product Management best practicesDesigned and built award nominated product, “PEI” (iOS mobile app) for R+F customers. + Listed as Inventor on PEI's patent pending technology + Designed mobile technology analytics platform as feedback for next iteration of product feature enhancement.Designed and architected 3 year strategic technology roadmap of mobile apps and web communities focused around Gamification, Motivational Psychology and Behavioral Economics. + Lead cross functional workshops which created cutting edge mobile and social technology products. + Leveraged insights of top sellers in organization to create next generation of Direct Selling technology.

Germany, De

Aeria Games is one of the fastest growing Free to Play MMO communities (35M+) on the internet. Its core monetization model is through virtual goods and microtransactions.+ Researched and designed Aeria's mobile product strategy for iOS and Unity(Aeria Mobile, Aeria 51) + Assembled Aeria's inaugural mobile studio and development teams (Unity, Xcode). Managed multiple development teams (Europe, South America, US). + Designed 3 RPG, Strategy, MMO iOS titles (to be announced late Q1 - 2012)+ Enhanced Aeria's retention through social community strategy initiatives.+ Oversaw inaugural launch of Aeria's browser based mmo game portfolio (AeriaNow.com) + In charge of Aeria's web based product initiatives including optimizing billing systems, web UI, and web analytics.

Fremont, Ca, Us

+ Oversaw portfolio of mobile applications for new mobile platform launch (Facebook Mobile, CBS Sports, Twitter Mobile)+ Worked with exec team on key strategic partners relationships (CBS Mobile, Google, Best Buy)+ Designed Social Network Strategy with Facebook & Twitter+ Designed mobile traffic analytics framework

Member of Senior Staff for AtomUploads/AtomFilms/Atom.com+Product specialist in short form entertainment - casual games and user generated videos+ Defined overall product strategy from daily analysis of site statistics to setting long term product roadmap+ Designed SEO enhancements to site embedded video player resulting in a consistent 20% increase in our site's natural search traffic score+ Set product vision on how to engage Atom.com's community of ~1M active users by leveraging our Flux.com platform and releasing a Facebook product.+ Managed all aspects of SEO Digital Marketing program+ Well versed in latest search engine optimization strategies from link optimization, copy strategy to URL structure+ Created processes and procedures for weekly Agile/SCRUM development+ Recruited, hired and managed production staff (project managers, product managers, engineers and site editor)+ Oversaw all aspects of launching Gameblast Japan site

San Francisco, California, Us

* Oversaw site redesign for Visa.com & Corporate Visa.com web sites* Oversaw site redesign for Sun/JCP.org (online software developer forum)* Oversaw site redesign for American Federal Credit Union (online banking site)* Oversaw site redesign for Elma.com (large electronics ecommerce site)* Managed creative and engineering staff and contractors (team size 2-6)* Managed 8 concurrent software development projects, totaling over $700k for first 2 quarters 2005* Interfaced regularly with senior management of Visa and Sun internet marketing groups

* Designed overall product vision for successful online market research business (over 250k online research participants)* Managed expectations with board and investors on a periodic basis, with clear and consistent communication.* Wrote business method provisional patent for web based business technology* Oversaw day to day operations including: operational budget, technical project management, investor relations, sales management, conflict resolution and heading staff meetings.

Engineering & Applied Science, Mechanical Engineering, Control Systems

Education record