Cto
Flirt Fashions, Inc.
• Migrated the company’s e-commerce website from a “Classic ASP” software package based on Microsoft Commerce Server to a new ASP .Net platform.• Engineered, coded, tested and maintain the FlirtCatalog.com website. Website codebase is written in ASP .Net 2.0 and is custom built on top of an existing open source platform. This allows us to leverage many of the platform’s built out features while customizing the platform to meet business requirements.• Configured & Maintain multiple dedicated Windows based servers for hosting all of the companies websites and databases. Implemented backup and emergency procedures for disaster recovery.• Built out multiple custom features on the website utilizing HTML/ASP .Net/CSS/Javascript/Ajax. Areas of the site enhanced include the shopping cart, one page checkout, guided navigation, custom gift cards and more.• Implemented multiple integration and EDI projects utilizing various data formats.• Conduct search engine research & optimization. Managed Google/Yahoo/Bing accounts to ensure optimized crawling & indexing of the site. Implemented various SEO (Search Engine Optimization) features to make the website as search engine friendly as possible.• Administer all company SQL Server databases and optimize them for high volume use. Duties include backup, maintenance, and creating new tables/views/stored procedures/triggers/functions etc...• Collaborate on various marketing projects including Keyword Research, SEO, SEM, Social Media and Affiliate Marketing.• Update the website's design on a regular basis using standards compliant tableless CSS & HTML.•Managed all aspects of Email Marketing program outside of the promotions/creative including list maintenance & deliverability management.