I’m a designer and illustrator who helps people tell their stories using high-level visual communication, creative problem-solving, curiosity, and empathy.
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Brand DesignerThe Software SmithCollingswood, Nj, Us -
Freelance Graphic DesignerSelf-Employed Mar 2023 - Present
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Creative DirectorDigital Ink, Llc Feb 2013 - Feb 2023- Led the creative process from concept to completion for all client projects, resulting in impactful designs for digital, print, and social media.- Collaborated closely with clients to understand their needs and goals, ensuring client satisfaction and long-term relationships.- Managed a team of designers, including one full-time graphic designer, freelance designers, and design interns, fostering a collaborative and productive work environment.- Successfully implemented an e-commerce delivery system for a craft brewery client during the COVID-19 pandemic, leading to a 10% increase in revenue and over 25,000 online sales.- Led the creative direction for the National Gaucher Foundation’s marketing campaign, resulting in a 464% increase in Instagram reach, a 22% increase in Mailchimp newsletter subscribers, and a 32% increase in visits to their Facebook page.- Oversaw the launch of the MD Energy Choice site and companion sites for the Maryland Public Service Commission, providing residential customers with informed choices for utility providers.- Managed project budgets, negotiated contracts with vendors, and ensured projects were delivered on time and within budget.- Proactively stayed up-to-date with industry trends, researching competitor strategies and integrating innovative design approaches into client projects.- Published industry-related blog posts on branding, logo design, and typography, demonstrating expertise and thought leadership. -
Freelance DesignerSelf-Employed Aug 2009 - Feb 2013- Provided a range of design services including PowerPoint presentations, banners, posters, booklets, brochures, e-books, business proposals, flyers, infographics, business cards, WordPress website design, illustration, and logo design.- Primarily served B2B consultants in the consumer trends space, along with small and mid-sized clients in the mid-Atlantic region.- Achieved notable success by designing and publishing “The Future of Futures,” the 10th-anniversary book for the Association of Professional Futurists.- Developed original logo and branding for Soupergirl, a prominent sustainable soup brand with brick-and- mortar locations and major retail distribution.- Grew freelance business entirely through word-of-mouth referrals, highlighting the importance of fostering positive relationships for sustained growth and client recommendations.
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Graphic DesignerSocial Technologies Oct 2006 - Aug 2009Washington, District Of Columbia, United States- Successfully completed projects for global, Fortune 500 companies, including Kraft, Kellogg, Proctor and Gamble, and MTV, showcasing the ability to meet the design needs of high-profile clients and deliver impactful results.- Collaborated closely with a team of strategic foresight analysts, leveraging their expertise to develop design solutions that effectively communicated trends and insights.- Designed PowerPoint presentations and created print materials such as posters, banners, booklets, and other collateral for client workshops, ensuring effective communication of key insights.- Managed the production and shipment of all workshop materials, ensuring timely delivery and high-quality output. Supervised and provided guidance to junior designers, fostering their professional growth and maintaining design consistency.
Jason Forrest Education Details
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Fine Art, Animation
Frequently Asked Questions about Jason Forrest
What company does Jason Forrest work for?
Jason Forrest works for The Software Smith
What is Jason Forrest's role at the current company?
Jason Forrest's current role is Brand Designer.
What schools did Jason Forrest attend?
Jason Forrest attended University Of Massachusetts Amherst.
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