Senior hands-on PR professional directing the full-service Detroit-area PR agency Bianchi Public Relations (the Detroit affiliate of the worldwide Public Relations Global Network) – serving select business-to-business clients (including 12 of the 100 largest auto suppliers) with deep understanding of the Detroit / North American automotive community.Offering 30+ years of B2B and automotive supplier PR experience gained in corporate and agency settings, gained from serving a wide range of clients, from start-ups to global corporations (such as AEye, Adient, Cooper Standard, Freudenberg-NOK, Johnson Controls, Valeo, TRW, ZF, BASF, 3M, PPG Industries, DuPont, Schaeffler, Vitesco Technologies, Prestone, Yanfeng, and Bosch), as well as organizations such as SAE International, the Automotive Industry Action Group, the Center for Automotive Research and the Steel Market Development Institute.Leads a respected team of professionals honored as “Best of Michigan Business” for PR firms and one of "101 Best & Brightest Companies” in Metro Detroit. Dedicated to helping clients build their brands, increase awareness, enhance return on investment (ROI) of their promotional dollars and ultimately enhance their revenue.Inducted into the PRSA Detroit Hall of Fame (2012) for his contributions to the PR industry, the chapter and the community, Bianchi was named the first recipient of the WSU Department of Communication’s Alumni Achievement Award (2003).Specialties: Strategic PR counsel, digital, social media & traditional media relations; media training; online newsroom content; business-to-business marketing communications, brand building.Segments served: auto OEM, aftermarket & service suppliers; materials, technology & engineering suppliers; trade groups; law & other professional services; industrial & lean manufacturers; clean-tech, energy & alternate fuel suppliers; technical service, testing & engineering consultants; other related business-to-business enterprises.www.bianchipr.comwww.prgn.com