Collabo Creative believes in the potential of everyday people to identify challenges, create innovative solutions, and bring about meaningful change. As a design researcher, facilitator and visual communicator, I helped our clients from Healthcare, Fortune 500s, Education and Nonprofits unleash their potential to design better experiences and services for their customers.

Created and taught new curriculum to prepare visual communication students for careers in design. Introduced important learning objectives such as contextual inquiry, collaborative processes, and human-centered design.

Kemyst offers research and design services to small businesses, nonprofit organizations and others facing the need for innovation or change in the products, services or experiences they offer. Kemyst utilizes a human-centered approach to find insights and develop concepts for innovation.

Centric actively recognizes stories of successful innovation, increases members’ access to knowledge, skill sets, and resources, and strives to improve the success rate of innovation in Indianapolis. We’re building a thriving, local innovation network because we want to drive recognition of our city as a global innovation center.

Studied emerging competencies of design practice, including: user-centered approaches to design process, collaboration, and design research.

As a visiting instructor, taught the University’s introductory typography course which focused on the core concepts and practical application of typographical concepts in visual communication. Expanded the scope of the course by integrating a motion graphics typography assignment within the course structure. This change improved students’ overall understanding of typographic application.

Primary art director and designer on a wide variety of branding and advertising projects. Worked with diverse clientele from small start-ups to international pharmaceutical and biomedical corporations. Successfully created strategic visual communications, as well as maintained effective and timely communication between agency and clients. Notable projects included:IUPUI Impact Campaign and Branding: created primary branding and messaging for nation-wide campaign to increase awareness and enrollment. Success of initial campaign resulted in adoption of concept to primary branding of the University.Henry County Hospital Branding: worked with creative team to develop comprehensive visual identity and style guide. Project required special attention to long history of client and creating relevance for shifting customer base.Insulin Device Sales/Demo Kit: created a functional, modular demonstration kit for Eli Lilly sales representative working with the Humalog brand. Solution not only provided easy access to insulin delivery devices, but created space for numerous pieces of information necessary for sales teams to carry and distribute.

Taught courses including print production, typography, corporate identity, package design, and design history. Experience in professional design provided valuable insight for students preparing for future design careers.

As a member of the communications department and as a freelancer, designed, edited, illustrated and coordinated with vendors on visual communication projects supporting a successful non-profit organization. Projects included major funding and capital campaigns, annual reports and point-of-purchase gift giving.

Working with internal clients, produced communication projects across a variety of media to communicate the brand message of a national life insurance company. Projects included brand integration of acquisitions, and strategic brand imaging and promotion of key sales force incentives.