Brian Paris

Brian Paris Email and Phone Number

☆ Pioneer and Creator of Immersive Spa + Wellness Environments ☆ Industry Expert in Spa Treatment Tables + FF&E ☆ Concept & Design for Spa + Wellness ☆ @ Oakworks, Inc
Brian Paris's Location
Roseville, California, United States, United States
Brian Paris's Contact Details
About Brian Paris

With 25+ years in developing equipment projects for wellness-focused organizations, Brian is an industry icon known for creating exceptional environments through his innovative designs and by fostering collaborative partnerships. In 2025, Brian launched WELLSCAPE Immersive Wellness, offering the world's first fully-immersive visual environments for the spa, fitness and wellness industries. A partnership of Academy & Emmy Award Winning Designers in animation, filmmaking and gaming, WELLSCAPE has created 360° virtual journeys...windows to wellness.

Brian Paris's Current Company Details
Oakworks, Inc

Oakworks, Inc

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☆ Pioneer and Creator of Immersive Spa + Wellness Environments ☆ Industry Expert in Spa Treatment Tables + FF&E ☆ Concept & Design for Spa + Wellness ☆
Brian Paris Work Experience Details
  • Wellscape Immersive
    Creator & Ceo
    Wellscape Immersive Jun 2024 - Present
    Wellscape creates fully-immersive environments using hyper-realistic AI and innovative filmmaking technologies, leading the next generation of Wellness/Spa Experiences and Design.
  • Oakworks, Inc
    Senior Project Consultant
    Oakworks, Inc Jun 2022 - Present
    New Freedom, Pa, Us
    Consultant recruited to expand the sales, services, offerings and international presence for Oakworks Spa & Wellness manufacturing. Serves as the liaison between global wellness operators and the sales team to expand and grow relationships, improve the company’s external partnerships, and act as an experienced consultant to major spa operators and developers.
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  • Earthlite
    Executive Vice President
    Earthlite 2014 - 2020
    Vista, California, Us
    Recruited by CEO as VP of Sales to manage sales experiences globally for all products across all brands, Earthlite, Living Earth Crafts Spa Equipment, Stronglite, and Continuum Pedicure Spas. Promoted to EVP / Junior Partner; expanded distribution structure, created consultant support program, and formed consultative sales/project development teams.Increased Gross Sales 50%, from $24M to $38M, During TenureTransitioned company from distributor-only sales to direct sales program through offering consultative sales, becoming the “consultant to the consultant” for equipment and experience development. Gained key business with major domestic and international spa operators and hotels, which, in turn, secured future buildouts for new resorts. Executive director for all corporate relationships with corporate operators and consultants.Created service and support programs for hotel and resort groups, ensuring more efficient operations, reduce service interruptions, and improve the guests’ spa experience.Provided key development expertise to allow the company to become a global expert, and within 3 years realize a sale from private to equity ownership. Increased sales, efficiencies and global experience to allow the Founder to sell the company to a private equity firm. Managed 4 Direct & 22 Indirect Reports
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  • Universal Companies
    Division President
    Universal Companies 2009 - 2014
    Abingdon, Va, Us
    Recruited as Senior Development VP and promoted to Division President within 2 years to start company-wide equipment division and generate experience-driven innovations and products for corporate clients. Grew Equipment Sales 400% – Expanded Client Base InternationallyEstablished equipment division to generate $9.6M in 5 years, including first-ever international clients. Attracted new global corporate relationships, including Steiner Leisure, Norwegian Cruise Lines, and Holland America. Generated $6.5M in new corporate contracts with major operators and franchises in the spa and wellness industry, conquering space owned by established market leader and enabling Universal to acquire competitor.Tripled group revenue in 1 year (during 2009-2010 recession) and gained new client market by creating equipment/product strategy for smaller customers and individual therapists after recognizing gap in product offering.— Established separate division in 2012 dedicated to spa and resort project development and equipment sales. — Created separate product catalog and offerings due to success of new market approach. Built trusted relationships with global manufacturers. Revenue: $9.6M | Managed 6 Direct & 4 Indirect Reports
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  • Bodyworkmall
    Director Of Development - Spas
    Bodyworkmall 2003 - 2006
    Bolingbrook, Illinois, Us
    Improved industry reputation and expanded niche business into wellness and hospitality. Utilized spa operations expertise to give more credibility for the company. Positioned and executed sales of company to Steiner Leisure. Increased Company’s Visibility & Exposure on National PlatformSupported launch of Massage Envy’s first franchises. Set up ordering system for franchisees, created equipment standards, and negotiated margins and COGS with corporate. Concepted, managed, and planned new products, launches and service introductions. Expanded company to be acquired as the equipment division for Steiner Leisure Limited projects on land and shipboard operations.Managed 2 Staff | Reported to the Managing Director
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  • Sundance Resort
    Director Of Programs
    Sundance Resort 2000 - 2003
    Sundance, Ut, Us
    Hired by Robert Redford to develop the Resort’s spa, from concept to completion. Role expanded to manage all cultural programs throughout the Resort, including art, music, and public events. Developed Exceptional Guest Experiences, Many are Still In Existence Today— Concepted, created, and launched spa operations for The Spa at Sundance. Built team, sourced products, developed and managed budgets, and executed marketing programs to ensure successful opening. — Drove $1M in revenue and earned “100 Best Spa in the World” by Bernard Burt during first year of spa operations. Boosted Sundance Resort to 4-star rating and increased groups sales with spa opening. — Expanded Resort’s culture program to become a feature attraction during all seasons, increasing visits from local community and driving repeat business to resort. — Attracted Grammy-winning songwriters to Resort for weeklong workshops, outdoor concert series, and nightly events based on partnership with Nashville’s Bluebird Café. — Produced large concerts and events, featuring Don McLean, Willie Nelson, and the Utah Symphony. Managed 2 Direct & 20+ Indirect Reports | Reported to the General Manager & Owner
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  • Labelle Day Spas & Salons
    Corporate Operations Manager
    Labelle Day Spas & Salons 1998 - 2000
    Palo Alto, California, Us
    LaBelle Days Spas and Salons is the Bay Area's premier, luxury day spa group with locations in San Francisco, Palo Alto and Stanford. Founded and led by industry icon, Bella Schneider, the company thrives by developing innovative services, advanced skin and body care products, expert technician training and five-star customer service.Operated 3 spas in the Bay Area with direct oversight of day-to-day operations, schedules, staff, and guest scheduling. Improved staff retention 30% and increased retail product sales to 1:1 ratio with service sales. Reached $1M in gift certificate sales in 1 location in one month, a 40% increase from previous sales across all 3 locations.
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Brian Paris Skills

Marketing Spa Sales Marketing Strategy Skin Care Management Customer Service Wellness Retail Leadership Brand Development Training Beauty Industry Hospitality Team Building Sales Management Cosmetics Resorts New Business Development Business Development Product Development Social Media Marketing Strategic Planning Strategic Partnerships Event Management Luxury Hotels Budgets Lifestyle Consulting Fitness Event Planning Salons Online Marketing Operations Management Massage Spa Design Pre Opening Project Development Contract Negotiation Distribution Strategies Spa Equipment Hospitality Management Leisure Merchandising Trade Shows Social Networking Public Relations Budgeting Private Equity Business Strategy Executive Management Team Management Strategy Business Planning Negotiation Planning Aesthetics

Brian Paris Education Details

  • Utah Valley Stat
    Utah Valley Stat
    General
  • Brigham Young University
    Brigham Young University
    Business Management

Frequently Asked Questions about Brian Paris

What company does Brian Paris work for?

Brian Paris works for Oakworks, Inc

What is Brian Paris's role at the current company?

Brian Paris's current role is ☆ Pioneer and Creator of Immersive Spa + Wellness Environments ☆ Industry Expert in Spa Treatment Tables + FF&E ☆ Concept & Design for Spa + Wellness ☆.

What is Brian Paris's email address?

Brian Paris's email address is br****@****fts.com

What schools did Brian Paris attend?

Brian Paris attended Utah Valley Stat, Brigham Young University.

What skills is Brian Paris known for?

Brian Paris has skills like Marketing, Spa, Sales, Marketing Strategy, Skin Care, Management, Customer Service, Wellness, Retail, Leadership, Brand Development, Training.

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