Jessica Dixon Email & Phone Number

Miami, Florida, United States

• Oversaw the planning, execution, and optimization of multi-channel marketing campaigns on Spotify's platform, ensuring alignment with brand strategy, audience engagement, and measurable performance outcomes.
• Led multi-channel campaign management for top-tier clients in CPG, QSR, and Travel sectors, ensuring seamless execution across programmatic, podcast, and direct channels, resulting in improved client satisfaction and.
• Managed a portfolio of $15 million in ad spend, delivering successful campaigns across various digital platforms.
• Strategically delivered performance reports and insights to clients, driving improvements in campaign outcomes.
• Enhanced ad campaign effectiveness by implementing real-time optimizations, leading to increased engagement and revenue growth.
• Acted as the primary technical expert, resolving campaign issues and ensuring client satisfaction and continuity of service.

Miami, Florida, United States

• Directed post-sale campaign implementation for the Latin America region, managing platforms and supply channels.
• Led the onboarding process for new partner sellers and major music labels, ensuring a smooth and comprehensive introduction to our platforms and systems. This includes conducting training sessions, providing.
• Conducted rigorous QA of creative assets and third-party tracking, ensuring compliance with client specifications and reducing errors in campaign delivery
• Resolved ad-serving issues, maintaining high standards of tracking accuracy and reporting integrity, which enhanced campaign performance and client trust
• Delivered exceptional customer service, supporting internal sales teams and external clients, leading to improved client relationships and increased repeat business

Fort Myers, FL

• Led the strategy, execution, and optimization of high-impact digital advertising campaigns, driving measurable growth in audience engagement and revenue for Gannett Co. Inc.
• Spearheaded end-to-end ad campaign processes, including setup, inventory management, creative trafficking, and performance reporting, leading to an increase in campaign efficiency and a significant boost in client.
• Developed and executed data-driven optimization strategies, consistently exceeding client performance metrics and delivery expectations.
• Fostered strong partnerships with account coordinators and sales executives, leading to continuous campaign improvements and innovative solutions that enhanced client satisfaction
• Mentored junior campaign managers, enhancing team capabilities and fostering professional growth, which contributed to a more skilled and effective team

Fort Myers, Florida, United States

• Guided the development, execution, and optimization of digital advertising campaigns across multiple channels, driving audience engagement and achieving key performance metrics for Gannett Co. Inc.
• Oversaw the execution of digital ad campaigns, coordinating with cross-functional teams to ensure timely and accurate delivery.
• Implemented optimization strategies for accounts, achieving significant improvements in campaign performance metrics, leading to increased client retention
• Played a pivotal role in troubleshooting campaign issues and providing solutions to enhance client satisfaction.
• Coordinated creative asset management within ad campaigns, collaborating with sales, advertisers, and agencies.

Fort Lauderdale, FL

In my role as an Affiliate Operations Specialist at SAVEOLOGY.COM in Fort Lauderdale, FL, I managed the affiliate management system, oversaw the creative content database, and supervised sale tracking code placement. I collaborated with designers and programmers on creative development and successfully executed a migration to the DirectTrack affiliate.

Fort Lauderdale, FL

In my role as an Advertising Network Administrator at OFFER HIVE in Fort Lauderdale, FL, I deployed creative materials for advertiser campaigns, managed sale/lead tracking pixel codes, and cultivated partnerships with advertisers and affiliate networks to drive program engagement and growth.