I use an AI and data driven approach to GTM strategy and execution. My commitment to my clients is to stack the odds in your favor by refining your target market, improving competitive differentiation with value messaging, and accelerating pipeline velocity with flawless execution and follow up. I will help you select and optimize the use of the latest sales and marketing technology to accelerate results and ROI.

Established a new sales strategy and enablement team to develop a sales champion model, thought leadership content, sales plays, client analysis and benchmarking tools, and training designed for impactful client engagement at every stage of the sales cycle. Manage the request for proposal (RFP) response team to improve acceptance scoring and win rates, which we have increased by 100%. Designed and delivered a comprehensive solution training program in collaboration with product, marketing, and learning and development to accelerate pipeline growth.

Helping companies adopt B2B marketplaces into sourcing, contract, and catalog management strategy around the globe. And responsible for customer adoption of SAP Ariba Spot Buy in APJ.

Helping companies find and buy non-sourced goods. About 32% of indirect spend is never sourced and difficult to manage - spot buy. I'm focusing on a go-to-market strategy and execution for a new capability that balances the convenience of B2C with the necessary controls of B2B. I work with SAP and Ariba sales and marketing to help accelerate customer learning and adoption through the facilitation of a growing Customer Council, customer workshops, and executive briefings.

Working on the strategic direction of the business network for SAP/Ariba. Will focus on go-to-market strategies, network insight, and thought leadership in the Networked Economy. Previously held a role in Solution Marketing responsible for the Ariba Network and Finance solutions and the integration of these solutions into SAP's Finance suite.

Responsible for all aspects of product marketing for cloud and on-demand commerce network and financial management solutions including business transactions, supply management, discount management, and working capital solutions.

Responsible for all aspects of marketing of JPMorgan's Treasury Services cloud solutions for electronic invoicing, payments and discounts, and supplier networks.

Responsibilities include: - Establishing JPMorgan Xign as the leader in the category of enterprise order to pay- Managing the marketing plan and budget - Defining and driving product and market directions- Developing and driving the go-to-market plans for existing and new products; including PR, analyst tours, advertising, pricing, etc.- Understand the attributes that define existing customers, and identify and define the right vertical markets to target and penetrate- Evangelizing JPMorgan Xign's message to key constituents, support sales, generate leads and drive revenue objectives- Identifying partnerships that increase market awareness and revenue, and leverage other companies’ distribution- Engaging with customers and bringing that knowledge back into product/planning/messaging/sales tools, etc.- Tracking the competition and alternate solutions available in the market- Recruiting and leading a high quality marketing team

Inbound and outband marketing activities for Enterprise Performance Management suite of analytic applications.

Product strategy and management including business requirements definitions, strategic parternships, sales and marketing support.

Built practice area around big data including data warehoure, data marts, data integration (ETL) and business intelligence solutions for finance, human capital management (HCM), supply chain management (SCM), and customer relationship (CRM).

Managed team of consultants for projects in finance corporate scorecards, billing systems, and integration (EDI).