➤ Revamping Customer Service Department by developing new standardized and centralized workflows and procedures.➤ Overseeing day-to-day operations, mitigating risks and issues, and optimizing process improvements for the business.➤ Supporting improved efficiency through identifying and eliminating unnecessary complexity within business processes.➤ Working with business leads and partners to guide discussions and ensure deliverables are completed on time.➤ Reviewing customer-service related issues with the product development team for product/packaging enhancements.➤ Achieving program strategies including determining and uncovering new opportunities across service operations.➤ Training, coaching, and developing direct reports and ensuring colleagues are supported in professional development.➤ Overseeing extreme logistics as well as providing financial service support to operations and driving marketing.➤ Developing promotional campaigns, driving and managing social media, and handling company merchandising.

➤ Prepared detailed quotes to clients/prospects, reflecting an in-depth understanding of their unique needs and requirements.➤ Organized 3PL (Third-Party Logistics) loads, prioritizing client needs and ensuring efficient and timely delivery.➤ Collaborated with coworkers to develop strategies and execute plans for business growth and expansion.➤ Diligently maintained and expanded the book of business, fostering lasting relationships and repeat business.➤ Kept abreast of up-to-date logistic trends, applying industry insights to improve processes and services.➤ Specialized in intermodal shipments of recycled materials, coordinating logistics with shippers, carriers, and delivery teams.

➤ Led all marketing and operations for a high-end apparel company, including managing cross-functional teams.➤ Created and managed annual budgets, and established and developed key client and customer relationships.➤ Developed and implemented innovative, creative, and effective marketing campaigns to improve brand awareness.➤ Researched current market trends and developed strategies to leverage those trends to target advertising and marketing.➤ Managed and led cross-functional marketing, sales, and operations teams, including overseeing department staffing.➤ Developed concepts and editorial calendars, and drafted, produced, and delivered all corporate social content.➤ Leveraged Google Analytics and Google AdWords to provide targeted and cost-effective SEM for online traffic.➤ Approved final copy for all advertisements, catalog presentations, web content, and marketing materials/sales collateral.➤ Reviewed and approved all catalog content, color, and photography for quality and adherence to brand standards.➤ Led and managed eCommerce marketing and operations efforts, including sales and promotional campaigns.➤ Managed and grew key business relationships with stakeholders, retail partners, vendors, customers, and clients.➤ Trained employees, responded to associate concerns, and provided guidance, direction, and coaching as needed.➤ Led sourcing and domestic/international vendor relationships for product development, selection, and production.➤ Oversaw product and inventory logistics, including sales/square-inch analysis, timely delivery, and returns processing.➤ Developed, wrote, and launched email campaigns for new product launches and promotions using Mailchimp.➤ Managed import/export selection and reordering of seasonally appropriate product to ensure consistent inventory.➤ Communicated with customers to provide support, gather insights, resolve issues, and ensure a positive experience.

➤ Authored over 60 articles against tight press deadlines by utilizing strong writing, editing, and proofreading skills.➤ Provided consistent coverage for weekly events across the Lowcountry as well as developed special interest features.➤ Conducted research, investigated and confirmed information, and conducted interviews to ensure accuracy of content.➤ Recognized as a 2-time recipient of awards for social media content including Best Twitter Fee and Best of Charleston.➤ Researched local topics of interest and interviewed thought leaders or subject matter experts by phone and in person.➤ Combined online sources, interviews, and studies to generate content-rich copy and ensuring style/tone consistency.➤ Proofread and edited blog posts or web articles before publication and submitted work to senior editors for approval.

➤ Concepting, developing, and designing logos, branding, apparel, websites, social content, and promotional materials.➤ Providing consulting, brand, and marketing guidance and services for a variety of smaller local and regional businesses.➤ Working with Carolina Architectural Products, Grace Godfrey Interior Design, and Silver Dollar Restaurant and Bar.➤ Managing the creation of client marketing materials and the planning/implementation of promotional campaigns.➤ Providing solutions for Midtown Restaurant and Bar, Bassmaster Fishing, and Geechee Boy Fishing Charters.➤ Delivering solutions and results for Pearl Public Relations, Miss South Carolina, Chucktown Social, and Lowco Oysters.➤ Developing data-driven marketing strategies, customer profiles/personas, and targeted communication plans/execution.➤ Focusing on increasing market share, growing revenue, and effectively communicating compelling brand value.➤ Providing insights on revenue growth through marketing initiatives in a collaborative and creative environment.➤ Answering entrepreneurial challenges through substantial strategic marketing, consulting, leadership, and team building.➤ Effectively optimizing every customer touchpoint and channel through innovative marketing initiatives and campaigns.