John Carrara Email & Phone Number

Hopkins, Minnesota, US

• Directly manage wireless and IOT customers in the assigned channel focused on Digi cellular, network and RF products and supporting services into a variety of industries such as Transportation, Government, Building.
• Plan and implement the rollout of Digi products, programs, and solutions to channel partners
• Maintain knowledge and awareness of competitor’s products, pricing, discount structures and overall strengths and weaknesses
• Develop programs and initiatives within the channel to exploit opportunities and grow market share
• Develop and prosecute leads in close collaboration with VAR and carrier partners, closing net new business through co-selling with our partner ecosystem
• Maintain broad knowledge of carrier(s), distributor(s), and customer accounts by establishing relationships with all management levels involved in managing, procuring and deciding upon technology selection. Focus.

San Diego, California, US

• Establish strong business relationships with channel partners within the Eastern US.
• Develop business and marketing plans to insure channel partner growth and the channel as a whole including wireless operator direct and indirect channels.
• Drive key Inseego solutions through the channel supporting both sell-to and sell-with strategies while conducting formal territory business reviews to peers and channel management.
• Attend and support channel events and customer sales meetings and calls when necessary to drive sales of stocked products as well as support sell-with sales activities with M2M products.
• Work with Marketing and Product Management to define and develop necessary tools, resources and training material to be delivered to the channel through webinars and F2F meetings/events.

Waterloo, Ontario, CA

• Responsible for managing the relationship with U.S. distribution partners for the purpose of driving growth of software, handheld and accessory business into retail and carrier sales channels
• Define, negotiate and onboard distribution partners to compliment existing channel line-up and gain access to untapped markets
• Work with downstream indirect, national retail and carrier / direct channels to drive sell through at the consumer level through the development and execution of targeted programs and sales activities
• Coordinate with internal Carrier and National Retail Account Managers to synergize marketing and sales activities for respective channel accounts and distribution partners
• Lead distribution accounts in forecasting and demand planning activities, to drive sales inputs back into internal operational functional areas
• Present and introduce new products and execute sales and sell through strategies to achieve revenue goals

San Diego - US | Tokyo - JP, US

• Aggressively drive New England Regional “Big Box” partners to maximize sales through promotions, incentive programs, best practices, training and support
• Manage, select, train and develop a team of third party sales specialists tasked with generating sales, capturing mind share and influencing store personnel at point of sale
• Work cross-functionally with sales, marketing and delivery teams to create and execute business plans to achieve sales targets, annual sales goals and sell-out budgets
• Build and cultivate relationships with regional, district and store management and other store personal
• Train retail partner employees and management on Sony products, features and benefits, effective merchandising and selling techniques
• Support retail sales through creative merchandising presentation, visual displays and in store promotions

Gyeonggi-do, Suwon-Si, KR

• Responsible for managing all aspects of sales, marketing and training within Verizon’s New England and UPNY regions resulting in a 20% YOY growth with over 1 million units sold and revenues of $225+ million dollars.
• Proactively develop and implement strategic sales and marketing programs which identify customer market needs and are in line with mobile operator initiatives for the purposes of improving competitive advantage and.
• Build and maintain successful professional relationships with Area and Regional Presidents, Channel Sales and Marketing Directors, Product and Strategy Management and Indirect Master Agents and owner-principals
• Create awareness and drive handset and accessory sales through all distribution channels including corporate owned retail, enterprise, indirect, national retail and telemarketing by identifying sales opportunities.
• Intimate knowledge of mobile operator processes and protocols including sales, marketing, pricing, merchandising, promotion, product development and certification, and overall business objectives and strategies.
• Manage 3rd party team of Field Marketing Representatives in order to support the needs of the customer, maintain mindshare and drive incremental sales.

Chicago, IL, US

• Overall responsibility for new business development of Global Fortune 100 accounts within the Northeast market with targeted revenue of 4.8 million dollars.
• Forecast, develop and implement strategic business plans including program objectives, strategies and timelines for the purpose of increasing account/user base and overall revenue streams.
• Initiate and develop strong working relationships with key decision makers within all levels of the organization
• Conduct new customer/product rollouts including on-site trainings and web base intra-net marketing initiatives
• Responsible for managing Fortune 100 accounts at an International level
• Cold calling, prospecting, blueprinting and mapping on a daily basis

Dallas, TX, US

• Proactively develop new accounts through cold calling, telemarketing and networking to qualify companies for corporate contract status, focusing on Fortune 1000 accounts with high volume potential.
• Support existing accounts by delivering presentations, promoting new products and servicing end user.
• Maintain existing customer base through customer service and education of wireless technologies including data applications and value added services.
• Broad knowledge of marketing disciplines including promotional planning, pricing, merchandising, event marketing, advertising, market research, and project management.
• Management of marketing development/Co-Op funds for use by authorized agent distribution channel.

Continuing And Professional Studies - Business Administration

Bachelor Of Science, Busines Administration