▪ Clients: Remezcla, BuzzFeed, Microsoft, Esper, Hopps.io, Free Range Games, Hubwav, and more▪ Cover wide range of topics including pop culture, music, film, TV, sports, technology, and health▪ Pitch compelling content concepts for articles, social, web content, blogs, video, etc.▪ Coordinate and conduct interviews with various talent one-on-one, at press events, red carpets, etc.▪ Create digital content that accurately represent client’s style, tone, and voice▪ Extensive background with short- and long-form scripting, from videos to spec screenplays▪ Experience as managing editor and overseeing other contributors’ work, ensuring brand consistency

▪ Head up content strategy across all marketing channels▪ Primary developer of product marketing content and brand voice▪ Responsible for establishing TOFU/MOFU content and deployment to support demand/lead generation efforts▪ Oversee email and social media communications to attract and nurture relations with leads, prospects, customers, partners, and investors▪ Identify thought leadership and SEO opportunities to enhance brand awareness▪ Lead partner marketing and co-branding efforts in collaboration with Partnerships team▪ Track the success of aforementioned content and communication exercises to inform and refine GTM strategy▪ Support sales organization through collaboration and strategy on outbound communication

▪ Responsible for content strategy and editorial calendar for NEOGOV brands, including ebooks, lists, blogs, email marketing, website copy, and product collateral▪ Led marketing strategy for launch of sub-brand NEOED (education vertical) in 2020▪ Develop strategic TOFU/MOFU campaigns based on internal analytics and research, as well as through relevant industry partnerships▪ Led highest-performing campaign for marketing-influenced SQOs and deals in 2020 ▪ Work closely with sales, analytics, implementation, and product teams to ensure best customer experience

▪ Chief editorial content owner for website, blogs, newsletters, white papers, videos, email marketing & ads▪ Manage social media presence and digital ads, including creating content and tracking analytics▪ Craft press releases and manage relationships with industry bloggers and media outlets▪ Adept at navigating automation platforms (Act-On, HubSpot, etc.) to manage/analyze content▪ Partake in strategic brainstorming for new marketing initiatives, including buyer persona analysis and inbound/lead gen strategy

▪ Primary contact for investor and analyst relations, liaising with financial and technical industry leaders▪ Responsible for social media presence’s growth to one of the fastest in the industry▪ Wrote and edited copy for website, case studies, white papers, email marketing, podcasts, videos & ads▪ Crafted press releases, managed relationships with industry press▪ Website backend maintenance, including updates to pages using CMS/HTML

▪ Responsible for conception and execution of marketing campaigns via social media and blogging▪ Drove significant traffic to company blog with recurring column▪ Created brand presence for clients on social media sites, targeting and interacting with the desired demographic

▪ Responsible for managing influx of submissions, updates and maintenance of iTunes Podcasts and Radio databases▪ Moderated content for potentially infringing material▪ Identified content of interest for editorial purposes within iTunes Store▪ Crafted editorial copy for promotion of official Apple assets▪ Edited internal and external help guides related to the department’s contributions to the company

▪ Responsible for blogging, social media strategy, recording and editing audio, video and pictures▪ Research topics and callers/guests for show▪ Assisted in interviewing at press junkets and red carpets▪ Drove traffic to website with regularly featured posts and blog content