Jeruel Christopher Canlas Email & Phone Number

Valenzuela, NCR, PH

Managing sales and distribution of Garmin in the Philippines.Achieved 114% sales growth in 2023 vs 2022

Philippines

• Managed business relations of Froneri Philippines and Mercury Drug Corporation for both Ice cream and fresh dairy business Committee Member – Project Red DiamondExclusive Ice cream SKU’s for Mercury Drug
• Nestle Yogurt Ice Cream – Strawberry
• Nestle Fruit Salad Ice Cream OIC – Mondelez SKU’s checkout counter freezers
• 10% minimum monthly sales increase for stores with checkout counters

• Handling franchise operations for TGP stores in North NCR, Central and North Luzon, Ilocos Region and Cagayan Valley with a total of 174 Franchisees with 628 operational stores. Supervises 3 franchise operations officers
• 2016 highlightso 2016 sales at 1.254 Billion or 8% growth vs 2015o 32 new stores in 2016
• 2017 Highlightso 2017 total sales at 1.329 Billion or 6% growth vs 2016 o 38 new stores opened
• OIC for Franchise Operations sales targets and historical data management
• OIC for store audit improvement program

• Luzon 2 Directorate(November 2012 – May 2014) Sales and Distribution Systems Manager – Luzon 2 Directorate (Central, North and Cagayan Valley operations)(October 2013 – May 2014)
• Spearheaded improvements in sales and distribution systems of Luzon 2 Directorateo Manages historical and current sales datao Implementation and monitoring of Pepsi Territory University Management Systemo Gross sales.
• Management of Sales and Distribution objectives in assigned territory through third party distributorso Handled 3 Multiple route distributors and 3 Single route Exclusive distributorso Average sales of 20,000 to 25,000.
• Key Outlets Manager (November-January 2012)(Pampanga)o Account coverage of directly served accounts in the areao Average of 25,000 to 30,000 cases per montho Monitoring of concessions (products and powered coolers)o.

• Strategizes, plans, and ensures the attainment of targets
• Business development and key accounts management.
• Manages and analyzes results of the day-to-day operations of the territory area
• Ensures completion of service improvement projects on time, within budget and of required quality.
• Management Development Training Program Graduate

Makati City, Philippines

• Area Operations and Fleet Management OfficerMarketing Division(November 2010 to February 2012)
• Dealer sales performance management Toyota Dealerships handled:Toyota Makati – 300 to 350 units per monthToyota Bicutan-Paranaque 150 to 190 units per monthToyota Pasong Tamo – 300 to 350 units per monthToyota Abad.
• Aging units Kaizen group team member – Sales and marketing OICo Reduced the average number of aging units in stockyard from 250 to 50 or less per month
• OIC for TMP direct accounts

Pasay City, Philippines

• Sales and marketing functionso Preparation of proposal letters, price quotations and other sales related materials.o sales presentation to prospective clients o Review and preparation of credit folders
• Account Managemento Client relations