Joseph M. CerraJoe Cerra, was born in Rochester, New York, grew up in Scranton, Pennsylvania, and graduated from college in Pennsylvania—with the help of a Navy ROTC Scholarship.After serving as a destroyer line officer in the US Navy, Joe received his M.B.A. in Operations Management, and was hired by International Business Machines (IBM) to sell data processing equipment to the medical industry and physicians. In 1976 he sold his first computer system to a medical group practice in Carlisle, Pennsylvania.He has been in both sales and sales management in the computer software and hardware industry, ever since. Joe has over 30 years of sales experience in data processing, and has worked for both large and small sales organizations in the computer industry—including IBM and Control Data Corporation.In 1987, Joe published, The Sales Associate, a book on how to use a personal computer in sales—one of the first books published about computerized contact management systems—combined with professional sales techniques. In 2012 he published a 25th anniversary Kindle electronic version of the book called Make More Sales and Make More Money currently available on Amazon.com ISBN 9780927701051. He has received many sales awards, including Control Data Corporation’s President’s Award (the Bill Norris Shark award)—which was presented to the top 1% of Control Data salespeople.In 1991, Joe joined STI as the National Sales Manager. Since then, he has helped over 2,000 medical facilities to select and implement Practice Management, Revenue Cycle Management and Electronic Health Record Systems. Besides managing STI’s sales and marketing program, Joe also manages an Independent Sales Organization Program for physician, ambulatory medical centers, and medical facility sales.Joe can be contacted, by email, at: evcorp@salesassoc.com; or jcerra@sticomputer.com
Listed skills include Sales, Direct Sales, Salesforce.Com, Account Management, and 19 others.
