I bring 12+ years of product, marketing, branding, and strategy experience to companies across healthcare, sports, and technology. Created and executed marketing campaigns from start-to-finish, implementing a creative process and collaborative environment that delivered consistent brand strength and commercial success within both traditional and heavily regulated industries.Hands-on leader with significant experience managing high-performing teams from 4 to 30, where I have created a culture of optimistic collaboration, consumer-centric thinking, and relentless optimism—even when team members are located in multiple locations.Launched multiple products including the Kobe 7 and Kobe 8 at Nike, as well as two aesthetic medical devices at Allergan Aesthetics. At Nike, I worked directly with Kobe Bryant, LeBron James, and Kevin Durant.Data-driven approach to strategy and marketing execution, transforming data into information to make confident business decisions. Extensive experience in SAS, PowerBI, Tableau, SQL and more. Co-author of three textbooks on data analytics. Winner on Jeopardy! (Final Jeopardy question: “Of the 4 ‘M’ cities that consecutively hosted Summer Olympics in the 20th century, these 2 aren’t national capitals.”)