Joe Chernov work email
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I'm a marketing leader, advisor to SaaS startups, and B2B marketing blogger / speaker, and volunteer. I lead the marketing team at Pendo. Before Pendo, I was the CMO at two Boston startups, Robin and InsightSquared, the most awarded sales intelligence company in tech. Previously I ran HubSpot's content team, which consisted of one of the most popular blogs in all of tech, a top-5 business podcast, and long-form content that generated 80% of the company's marketing-sourced leads. I've served as VP of Marketing for startups (Kinvey, InsightSquared) and owned the content marketing function at public companies (Eloqua, HubSpot).I've been involved with organizations that support wildlife conservation, including raising awareness of the impacts of shark finning and elephant poaching. Volunteer work has been featured in Popular Science, NOVA, HuffingtonPost, Yahoo, Fast Company, BusinessInsider, IO9, Laughing Squid, Upworthy, and more. The anti-poaching infographic was tweeted by the acting president of South Africa.
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Operating PartnerBattery VenturesMelrose, Ma, Us -
Personal Goal PursuitCareer Break Nov 2024 - PresentTaking a little break to recharge by way of coaching, reading and traveling.
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AdvisorPendo.Io Nov 2024 - PresentRaleigh, North Carolina, Us -
Chief Marketing OfficerPendo.Io Feb 2020 - Nov 2024Raleigh, North Carolina, UsResponsible for overseeing all aspects of Pendo's marketing program, including sales development, revenue / demand, brand, content, customer, product marketing, Freemium strategy, and EMEA, Heavy focus on sales / marketing and product / marketing alignment. Executive sponsor of Mind the Product and Product Collective acquisitions.
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Vice President MarketingPendo.Io Apr 2019 - Feb 2020Raleigh, North Carolina, UsResponsible for overseeing brand, content, communications, and marketing design / dev functions, while aligning closely with revenue marketing and product marketing.
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Marketing AdvisorPendo.Io Feb 2017 - Apr 2019Raleigh, North Carolina, UsMarketing advisory services for the CEO.
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AdvisorCube Jul 2021 - PresentNew York, New York, UsNext-generation Financial Planning & Analysis (FP&A) platform for modern Finance teams -
AdvisorAudienceplus May 2022 - PresentPhoenix, Arizona, UsBuilding software, content, and community to help every company become a media company. -
Limited PartnerGtmfund Dec 2021 - PresentScottsdale, Az, Us -
Chief Marketing OfficerRobin Sep 2018 - Apr 2019Boston, Ma, UsRepositioned the company from conference room scheduling to a workplace experience solution that modernizes the open office. Introduced demand generation, built a proper lead funnel, established a framework for measuring marketing's contribution to the business, and doubled the size of the team. Served as partner to CEO and CFO for fundraising efforts, which resulted in a $20M B-round from outside investors. -
Chief Marketing OfficerInsightsquared Aug 2015 - Aug 2018Boston, Massachusetts, UsHelped drive growth and efficiency by leading transition from an email-driven leads model to an account-based marketing model that's tightly coupled with sales. Repositioned company around "sales intelligence" for revenue operations role. Named / branded two product lines (Slate, Tiles); Introduced user conference (Ramp) that's become the largest gathering of revenue operations professionals in tech; secured "High Performer" position alongside Salesforce, Oracle and Domo in the Forrester Wave: Enterprise Business Intelligence (Cloud) Report (Q3 2017); earned highest customer satisfaction ranking of all BI Platforms and overall leader in Sales Analytics (G2 Crowd). Marketing team earned "Campaign of the Year" award from Sirius Decisions for hybrid content / account-based marketing model.Promoted from VP of Marketing to Chief Marketing Officer September 2017. -
Vice President MarketingHubspot Dec 2013 - Jul 2015Cambridge, Massachusetts, UsIncreased blog traffic by more than 1M visits/month. Increased leads by 40% while reducing team size by 33%. Launched The Growth Show, a top 5 business podcast on iTunes. Delivered 80% of marketing sourced leads. Established "HubSpot Research," the first content initiative of its kind in B2B tech. Championed "Salary Grader," the latest in the company's series of "grader" apps. -
Vice President MarketingProgress Kinvey Sep 2012 - Dec 2013Boston, Massachusetts, UsExited to Progress Software, June 2017.Built the company's inbound marketing model. Leveraged the blog and introduced demand generation content to increase sign-ups by 1,300% CAGR in one year. Novel content + paid media communications helped secure the company "Top 10 Tools" ranking by VentureBeat. Collaborated with sales to build the company's lead nurturing and lead scoring programs. Directed communications with high-profile partners, including Google. -
Vice President MarketingEloqua Feb 2011 - Sep 2012San Francisco, California, UsResponsible for developing and executing content marketing strategy to increase awareness, engagement and lead generation. Led public relations efforts for company's 8/12 IPO. Oversaw Web UX / conversion, public relations, influencer relations, analyst relations, community management, ambassador program and social media. Named "Content Marketer of the Year" in 2012. -
Director Of Content MarketingEloqua Jun 2010 - Feb 2011San Francisco, California, UsResponsible for imagining, sourcing and publishing company-relevant content and distributing it across the social Web.
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Global Director Of Communications & Social MediaEloqua Nov 2009 - Jun 2010San Francisco, California, UsLead PR, IAR and social media for marketing automation leader, Eloqua.
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Vice President Of Communications & Assoc. Vp Of MarketingBzzagent Feb 2006 - Nov 2009Chicago, Illinois, UsWord-of-mouth marketing and media firm in Boston. -
Vice President Of Client ServicesUpper Right Pr Jul 2001 - Feb 2006"Insourced" public relations service for marketing, technology and manufacturing companies. Clients included POPstick, Madico, BzzAgent. Sole proprietorship.
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Senior ManagerLois Paul & Partners Feb 2000 - Jul 2001Ran public- and industry analyst relations teams in support of global software companies and emerging Internet start-ups.
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Director Of Corporate CommunicationsMyway.Com 1999 - 2000Directed PR efforts for the launch of CMGI's "personalized portal" company, MyWay.com. Ran PR for strategic investment by Bell South.
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DirectorMiller Consulting Group 1997 - 1999UsProvided strategic PR consulting (including positioning, messaging and tactical execution) services to companies in the Internet and B2B software sectors. -
Account ExecutiveGolin-Harris International 1996 - 1997
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Account CoordinatorCitigate Cunningham 1995 - 1996San Francisco, Ca, UsHigh tech PR firm, servicing Motorola account.
Joe Chernov Education Details
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Westfield State UniversitySpanish/Criminal Justice
Frequently Asked Questions about Joe Chernov
What company does Joe Chernov work for?
Joe Chernov works for Battery Ventures
What is Joe Chernov's role at the current company?
Joe Chernov's current role is Operating Partner.
What is Joe Chernov's email address?
Joe Chernov's email address is jchernov@me.com
What is Joe Chernov's direct phone number?
Joe Chernov's direct phone number is +161737*****
What schools did Joe Chernov attend?
Joe Chernov attended Westfield State University.
Who are Joe Chernov's colleagues?
Joe Chernov's colleagues are Andrew Wadford, Neill Robson, Natalie Hawley, Chris Sim, Clarissa Colomb, Katie Davis, Charlotte Mcnaghten.
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