Joe Chernov Email & Phone Number

Melrose, Ma, Us

Taking a little break to recharge by way of coaching, reading and traveling.

Raleigh, North Carolina, Us

Raleigh, North Carolina, Us

Responsible for overseeing all aspects of Pendo's marketing program, including sales development, revenue / demand, brand, content, customer, product marketing, Freemium strategy, and EMEA, Heavy focus on sales / marketing and product / marketing alignment. Executive sponsor of Mind the Product and Product Collective acquisitions.

Raleigh, North Carolina, Us

Responsible for overseeing brand, content, communications, and marketing design / dev functions, while aligning closely with revenue marketing and product marketing.

Raleigh, North Carolina, Us

Marketing advisory services for the CEO.

New York, New York, Us

Next-generation Financial Planning & Analysis (FP&A) platform for modern Finance teams

Phoenix, Arizona, Us

Building software, content, and community to help every company become a media company.

Scottsdale, Az, Us

Boston, Ma, Us

Repositioned the company from conference room scheduling to a workplace experience solution that modernizes the open office. Introduced demand generation, built a proper lead funnel, established a framework for measuring marketing's contribution to the business, and doubled the size of the team. Served as partner to CEO and CFO for fundraising efforts, which resulted in a $20M B-round from outside investors.

Boston, Massachusetts, Us

Helped drive growth and efficiency by leading transition from an email-driven leads model to an account-based marketing model that's tightly coupled with sales. Repositioned company around "sales intelligence" for revenue operations role. Named / branded two product lines (Slate, Tiles); Introduced user conference (Ramp) that's become the largest gathering of revenue operations professionals in tech; secured "High Performer" position alongside Salesforce, Oracle and Domo in the Forrester Wave: Enterprise Business Intelligence (Cloud) Report (Q3 2017); earned highest customer satisfaction ranking of all BI Platforms and overall leader in Sales Analytics (G2 Crowd). Marketing team earned "Campaign of the Year" award from Sirius Decisions for hybrid content / account-based marketing model.Promoted from VP of Marketing to Chief Marketing Officer September 2017.

Cambridge, Massachusetts, Us

Increased blog traffic by more than 1M visits/month. Increased leads by 40% while reducing team size by 33%. Launched The Growth Show, a top 5 business podcast on iTunes. Delivered 80% of marketing sourced leads. Established "HubSpot Research,"​ the first content initiative of its kind in B2B tech. Championed "Salary Grader,"​ the latest in the company's series of "grader" apps.

Boston, Massachusetts, Us

Exited to Progress Software, June 2017.Built the company's inbound marketing model. Leveraged the blog and introduced demand generation content to increase sign-ups by 1,300% CAGR in one year. Novel content + paid media communications helped secure the company "Top 10 Tools" ranking by VentureBeat. Collaborated with sales to build the company's lead nurturing and lead scoring programs. Directed communications with high-profile partners, including Google.

San Francisco, California, Us

Responsible for developing and executing content marketing strategy to increase awareness, engagement and lead generation. Led public relations efforts for company's 8/12 IPO. Oversaw Web UX / conversion, public relations, influencer relations, analyst relations, community management, ambassador program and social media. Named "Content Marketer of the Year" in 2012.

San Francisco, California, Us

Responsible for imagining, sourcing and publishing company-relevant content and distributing it across the social Web.

San Francisco, California, Us

Lead PR, IAR and social media for marketing automation leader, Eloqua.

Chicago, Illinois, Us

Word-of-mouth marketing and media firm in Boston.

"Insourced" public relations service for marketing, technology and manufacturing companies. Clients included POPstick, Madico, BzzAgent. Sole proprietorship.

Ran public- and industry analyst relations teams in support of global software companies and emerging Internet start-ups.

Directed PR efforts for the launch of CMGI's "personalized portal" company, MyWay.com. Ran PR for strategic investment by Bell South.

Us

Provided strategic PR consulting (including positioning, messaging and tactical execution) services to companies in the Internet and B2B software sectors.

San Francisco, Ca, Us

High tech PR firm, servicing Motorola account.