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I have several years experience of working at the intersection of strategy, innovation and research & insights across multiple verticals.My roles have focused on managing and conducting research, building and executing strategy, building innovation capabilities within large organizations, experiment design & execution, new product innovation and product management.I also have diverse marketing management experience having cofounded and led marketing for an ecommerce marketplace startup and as brand manager at a large CPG.I am currently responsible for building strategy to guide investment in early to mid-stage companies in the fintech and insurtech space. I am also responsible for leading innovation across Group1001 subsidiaries.
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Director Innovation StrategyGroup 1001 Dec 2021 - PresentZionsville, In, UsGroup 1001 is an insurance holding company with over $60.9 billion in assets under management across our life, annuity, and property and casualty insurance business lines. G1001 Innovations partners with growing businesses by investing strategically across the capital structure and offering insurance capacity and product development expertise as they build, launch, and scale. We have a particular focus on early/mid-stage fintech and insurtech. We have partnered with companies and look for opportunities in: corporate debt, asset backed facilities/warehouse lines for financial products, fronting and reinsurance capacity, purchases of originated assets, and more.I am responsible for building strategy to guide investment in early to mid-stage companies and for partnering with Group 1001 subsidiaries to build structure around innovation and to launch new businesses. -
Executive Director Innovation StrategyKaplan Feb 2020 - Dec 2021Fort Lauderdale, Fl, UsBuilding strategy to drive growth through innovation outside of Kaplan's core.2021 Spirit of Kaplan Award RecipientNew Product Innovation, Innovation Strategy & Research, Investment Opportunity Area Research, Corporate Rebranding, Customer Segmentation, Research Insights, Qualitative and Quantitative Research -
Director Of Consumer InsightsBionic Solution, Part Of Accenture Song Jun 2017 - Feb 2020Helping large enterprises to innovate and grow organically like startups.Leading research to determine, size and recommend new business investment opportunity areas to senior leadership within large enterprises.Advising intrapreneur startup teams within large enterprises through problem validation, solution validation, business model validation and ultimately, business scaling.Engagement Manager. Consumer Insights. Research. Ethnography. Strategy. Innovation. Experiment Design. Product Management. Quantitative Research. Qualitative ResearchBionic Solution was acquired by Accenture
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Strategy ManagerAxa Jul 2016 - Jun 2017Paris, Fr, FrInternal strategy for AXA Group.Driving adoption of Global AXA Information Security services at the local (country/regional) level.Research. Customer Insights. Strategy Development & Deployment -
Senior ConsultantAmi-Partners May 2014 - Feb 2016New York, Ny, UsMarketing Strategy & Go-To-Market Strategy Consulting within the Technology Industry. Cloud Services Industry Analyst. Clients Include: Microsoft, Spectrum/Time Warner Cable, Cisco, EMC, Sage, OnRampQuantitative Research. Qualitative Research. Data Analytics. Data Visualization. Research Design. UX Research. CX Research. Market Forecasting. IDIs. Consumer Insights. Customer Journey Mapping. Market Segmentation. SMB Market Intelligence. -
Co-Founder And Chief Marketing OfficerMy Pageant Rental Aug 2013 - Jan 2016MyPageantRental.com is an ecommerce marketplace for the pageant community to buy, sell, lend and rent apparel and accessories.I led market research, UX & CX research and synthesis of quantitative and qualitative insights into branding, marketing and product strategy.I managed multi-channel marketing campaigns that included search, content, social media, PR, managing brand ambassadors, promotions and printI also led operations and customer service.Market research. Consumer insights. Marketing Management (digital, SEM, SEO, email, social, print, sponsorships, PR). Customer acquisition. Customer relationship management. Customer service. Product Management (marketplace, blog & forum). Brand Management (Identity, Voice and Values). -
Strategy AnalystFrom - The Digital Transformation Agency Aug 2012 - Aug 2013New York, Ny, Us(Formerly Moving Interactive)User experience and Customer experience (UX/CX) Research Management, Digital Strategy, Product & Management Consulting to companies in the Media, Financial Services, Energy, Professional Sports, Travel and Structured Weight Loss industriesNotable Achievements: - Managed research and product from concept to launch for a digital product that increased top line revenue for a client by $100mm in 2 yearsClients Include: Nutrisystem, Avis - Budget, Morgan Stanley, National Football League, Constellation Energy, Reader's DigestCustomer Experience. Consumer Insights. Research Management. Business Development. Project Management. Product Management. -
Associate Product ManagerMerck Jun 2011 - May 2012Brand Management and Marketing Management for Dr Scholl's, Lotrimin and TinactinBusiness Analysis. Cross Functional Team Leadership. New Product Innovation. Advertising Management. New Product Launch. Marketing Asset Creation (broadcast tv, digital OOH). Customer Activation. Financial Forecasting. Quantitative Data Analytics.
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Marketing Manager Mba InternAmerican Express Jun 2010 - Aug 2010New York, Ny, UsGlobal Merchant Services (GMS) MBA Summer Internship- Identified $200M of spend that could be shifted to a B2B e-payments solution, as part of a strategy to increase AMEX share of spend within the medical supply purchasing industry- Built a user-friendly excel database that facilitated sales team efforts to strategically drive volume away from non-accepting merchants to merchants that accept the b2b e-payments solution- Recommended updates to internal processes that would facilitate and automate future competitive analysis for the purposes of increasing share of spend for the b2b e-payments solutionMarketing Management. Business Development. Sales Enablement. -
Senior ConsultantBooz Allen Hamilton Jun 2008 - Aug 2009Mclean, Va, UsInformation Security Consulting, Project Management, Business Development- Managed cross-functional teams for IRS IT Security Audit Process for multiple divisions within the agency from initial application design to final application certification- Created and implemented IT Security risk mitigation strategy to be used in an IRS agency-wide technology infrastructure restructuring -
ConsultantBooz Allen Hamilton Jun 2006 - Jun 2008Mclean, Va, UsInformation Security Consulting, Business Development, Business Process Reengineering,- Analyzed business processes for an internal Project Management Office as part of a successful $90M/yr contract re-compete team. Identified bottlenecks and points-of-failure that hindered processes and identified metrics to quantify the value of Project Management Office processes and output -
Process Development InternColgate Palmolive May 2005 - Aug 2005New York, New York, Us- Performed FDA validation of Palmolive Dish Detergent manufacturing process.- Palmolive Dish Detergent Manufacturing Process Optimization -
General Manager InternSkanska May 2004 - Aug 2004Stockholm, Se- Engineering Project Management Intern at 74th & Roosevelt NYC MTA Subway Station upgrade -
Product Research And Development InternProcter And Gamble May 2003 - Aug 2003Cincinnati, Ohio, Us- Evaluated product performance of a test product using paired comparison tests and fit studies- Proposed design changes for the test product to Brand Managers
Jason Atkins Skills
Jason Atkins Education Details
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Massachusetts Institute Of TechnologyMechanical Engineering -
Nyu Stern School Of BusinessStrategy
Frequently Asked Questions about Jason Atkins
What company does Jason Atkins work for?
Jason Atkins works for Group 1001
What is Jason Atkins's role at the current company?
Jason Atkins's current role is Corporate Innovation Leader | Investor.
What is Jason Atkins's email address?
Jason Atkins's email address is jc****@****ail.com
What is Jason Atkins's direct phone number?
Jason Atkins's direct phone number is +134727*****
What schools did Jason Atkins attend?
Jason Atkins attended Massachusetts Institute Of Technology, Nyu Stern School Of Business.
What are some of Jason Atkins's interests?
Jason Atkins has interest in Photography, Bass Guitar.
What skills is Jason Atkins known for?
Jason Atkins has skills like Strategy, Competitive Analysis, Cross Functional Team Leadership, Market Research, Management Consulting, Project Management, Brand Management, Business Development, Segmentation, Digital Marketing, Business Strategy, Product Development.
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