I am currently the head of the Business Intelligence department for the agency Only If, with more than 10 years of experience in the advertisement industry. I have worked with clients such as Ford, Kimberly Clark, British Petroleum, Toyota, Aeromexico, American Express, Starbucks and others.Previously I was regional Data Strategist Lead at Ogilvy Thailand, working specifically for Ford IMG, giving support for the markets of Australia, South Africa, India, Philippines, Vietnam, South Korea and Middle East; bringing a data and strategy leadership for them. We accomplished one of the best product launches (Ranger and Everest) in the history of the brand, especially taking into account it was in the middle of the COVID pandemic.I have collaborated both for local, regional and global campaigns, some of them earning awards on Cannes, Effie Awards and IAB.