Chris Wooton Email & Phone Number

Louisville, Ky, Us

Louisville, Kentucky, United States

Direct a comprehensive internal communications program, which serves more than 7,000 employees and 23,000 students across three campuses.Primary Responsibilities• Develop and implement executive communications initiatives for the university president and provost.• Revise management and usage standards for the university’s enterprise-wide email messaging/marketing service.• Provide outreach support for the implementation of the university’s WorkdayHR system and the and Compensation and Total Rewards Study.• Serve as the Office of Communications and Marketing internal liaison to key units, including the president’s office, provost’s office, human resources and information technology, total rewards, and several other programs.• Work with the executive director of communications to provide messaging, talking points, memos, letters, etc., for or on behalf of top university officials.• Produce internal communications collateral, including the daily UofL Today electronic newsletter and the quarterly President’s Report.• Write and edit content for external audiences as needed.• Manage two direct reports.

Louisville, Kentucky

Developed strategic communication plans and projects that enhanced the visibility and understanding of Louisville Seminary to target audiences and the general public.Selected Accomplishments• Managed the redesign and relaunch of Louisville Seminary’s new website, www.lpts.edu.• Reduced departmental operating expenses by 36 percent while maintaining quality and quantity of output.• Served on the committee to revise the seminary’s mission, vision, core values, and strategic plan.• Awarded for promotional/outreach materials by regional and national trade organizations.• Managed executive and crisis communications for faculty and students during the COVID-19 pandemic. • Produced videos which supported the seminary’s admissions and fundraising initiatives.• Developed social media and e-marketing strategies to promote seminary programs, initiatives, and events.• Served as the media relations contact for local and national news sources.• Directed production of print and digital marketing materials.• Managed a team of direct reports, freelance writers, and graphic designers.

Louisville, Kentucky

Managed marketing and communications initiatives to promote the organization’s various programs.Selected Accomplishments• Developed branding standards, advertising campaigns, and print and online content and collateral for target audiences and the general public.• Oversaw redesign and re-launch of organization’s website.• Increased engagement with target audiences through social media outlets, such as Facebook, Twitter, blogs, and email campaigns.• Promoted the organization’s programs through improved media relations.• Revised marketing and communications strategies to meet the outreach needs of increased programming.

Louisville, Kentucky

Directed marketing and public relations efforts for this state-sponsored energy management program, which serves all of Kentucky’s 172 public school districts.Selected Accomplishments• Published a monthly online newsletter, which saw a 71% increase in subscribers.• Developed and maintained web content, which meets Web Content Accessibility Guidelines and includes more than 120 downloadable program resources.• Implemented social networking strategies through social media to garner interest in the program and foster discussion about program initiatives among clients.• Directed production of the print and online versions of the annual KEEPS Status Report, which is distributed to the Kentucky General Assembly, school district superintendents, as well as state and federal agencies.• Maintained contact with the media to ensure publicity of program initiatives.

Louisville, Kentucky

Assumed full responsibility of general education in classrooms for grades 9 through 12 on an as-needed basis.

Louisville, Kentucky

Developed and distributed internal communications about employee health and dental benefits, retirement plans, term life insurance, wellness programs, and other benefits to a global employee base of 4,100.Selected Accomplishments• Provided organization collateral and support for employee health care and retirement benefits.• Conducted employee health and wellness seminars and programs.• Maintained up-to-date and compliant welfare, savings, and retirement summary plan descriptions for all benefit groups.

Louisville, Kentucky

Directed marketing and public relations efforts for this state-sponsored environmental technical assistance program.Selected Accomplishments• Developed marketing communications materials including print and online versions of the center’s quarterly newsletter, award-winning annual report, training tools, and other outreach collateral.• Developed a web content review system to maintain integrity of online materials.• Developed press releases and wrote articles about the center’s initiatives for external publications and maintained contact with the media statewide to ensure publicity of news about the center and its programs.

Louisville, Kentucky

Served as a point of contact for members of the United States Congress who sought assistance with resolving healthcare issues for military retirees.Selected Accomplishments• Managed a caseload of up to 10 congressional priority inquiries each week.• Tracked federal legislation that pertained to rules applicable to program guidelines.• Maintained a database of standard text to use in written responses to congressional priority inquiries.

Chicago, Illinois

Provided journalistic and editorial support for Loyola University-Chicago’s award-winning alumni magazine.Selected Accomplishments• Wrote and edited content for the magazine’s university and alumni news sections.• Managed a team of five freelance writers and two photographers.• Managed the magazine’s worldwide circulation and distribution of more than 80,000 subscribers.

Louisville, Kentucky

Provided journalistic and editorial support for Kentucky’s largest paid weekly newspaper.Selected Accomplishments• Wrote up to five news and feature-length articles for each weekly issue.• Designed and edited five society pages for each weekly issue.• Took photographs to accompany articles.

Bachelor Of Arts (B.A.), English

High School Diploma, General Studies