* Proofread and edit corporate communications to improve writing quality and ensure proper grammar, usage and style. Clients have included: Public Relations Society of America and New York County Lawyers Association

*Led marketing efforts for 30+ professional development events annually, including in-person/virtual conferences and complimentary webcasts*Created and executed marketing plans for each event using a mix of email, social media, and paid advertising*Wrote and edited promotional copy for each event*Created and maintained event websites*Managed digital tools to drive marketing results, including Marketo, Google AdWords and SEO metrics on Google Analytics*Additionally responsible for the promotion of the organization's weekly CEO Perspectives podcast series and annual CED Distinguished Leadership Awards dinner

*Owned audience development and acquisition for approximately 15 full-day conferences and custom client events per year targeted to senior-level executives at Fortune 1000 companies in various industries; met or exceeded attendance goals 90% of the time*Developed marketing plans and schedules outlining direct marketing and database tactics, including budget, audience segmentation, messaging/positioning, channel and touch strategies to achieve event audience goals *Wrote, edited and designed layouts for all marketing and nurture emails using marketing automation to schedule distribution and track success *Created and tracked progress of paid social media campaigns, specifically writing copy and directing designers in the development of banner ads; monitored daily clicks and spend and made adjustments to the campaigns when necessary *Collaborated with sales and content managers, monitoring KPIs to ensure all client expectations were met*Reviewed all registration requests to ensure attendees met seniority and industry criteria*Designed and edited weekly email newsletters distributed to approximately 500K professionals*Guided marketing coordinators on communications strategy*Directed registration desk at events, ensuring all attendees, exhibitors and speakers were given VIP treatment

* Provide telephone support for enrollment management as well as designated departments and operations* Assist students, parents and alumni with a variety of inquiries, including financial aid, admissions, registration and housing

Played a critical role in the recruitment and retention of members for worldwide association of 53,000 professionals and students in 110 countries. Responsibilities included fulfilling, developing and raising awareness of benefits; carrying out membership campaigns; guiding and leading volunteers; coordinating booth presence at conferences/trade shows; and administering student scholarship and award programs. Key Accomplishments:- Created member engagement dashboards presenting benefit usage across industries, age groups and geographic locations, which enabled organization to effectively measure the value of member products and services- - Increased member engagement in benefits by 2% by developing and executing a communications plan that incorporated print, e-mail, web and social media- Started and wrote monthly member magazine column, which provided members with information on how to access and get the most out of their benefits - Managed AIChE’s exhibit booth presence for 20-25 conferences and trade shows annually, working with vendors and internal departments to ensure proper booth design and display of appropriate literature; improved planning and coordination of each event by creating an online tracking form- Converted nomination process for Outstanding Student Chapter Award program from print to online, leading to a 130% increase in nominations- Fulfilled approximately 100 student awards and scholarships annually, distributing approximately $50K to winners - Coordinated the creation of a master guide documenting the organization’s member renewal process and business rules, gathering information from multiple departments and arrange it in clear, concise instructions- Built and maintained relationships with vendors - Led year-long task force that addressed the specific needs of members who were post-doctoral researchers; task force findings resulted in creation of a special dues rate for these members as well as clear definition of rate eligibility

- Served the public as both an emergency 911 call taker and radio dispatcher for the largest municipal police department in the United States. - Calmly elicited critical information from callers under high stress while simultaneously initiating rapid response by emergency units.- Directed police units to scenes of incidents and provide them information such as perpetrator descriptions, direction and mode of flight - Maintained control over the radio and spoke clearly to ensure communications between central dispatch and field units were received in a timely fashion.

Responsible for recruiting/retaining members and promoting approximately 40 professional development conferences and seminars per year. Scope included working with multiple stakeholders to develop promotional pieces, managing content for 19 websites, supervising departmental communications and analyzing member data.Key Accomplishments:-- Improved database of customer prospects by 50% through extensive research and identification of appropriate targets for Section membership-- Co-developed a Professional Interest Sections membership survey, which enabled acquisition of key data on target audiences and trends in the public relations industry-- Oversaw redesign of membership brochure, repositioning it to more effectively demonstrate the value of Professional Interest Sections to members and their employers-- Helped build the Professional Interest Sections brand to increase awareness of its value to public relations professionals and their employers-- Implemented search engine optimization to improve web traffic on Section sites-- Appointed by the President/COO to a three-member review committee that reviewed all official PRSA communications to ensure they were grammatically, stylistically and factually correct -- Co-developed organizational style sheet and provided training to staff to improve writing quality

Responsible for staff management of six volunteer-led Sections, each with a different industry focus within the public relations practice. Scope included planning events, overseeing budgets and delivery of member benefits.Key Accomplishments:-- Helped build business case to launch a specialized section for entertainment and sports public relations professionals through extensive industry research, and recruitment of members and volunteers-- Coordinated logistics for PRSA’s first event ever held at the United Nations

Coordinated studio production of live Nets game broadcasts aired on radio stations WOR-AM and WBBR-AM. Responsibilities included selecting and recording highlights used for pre/post-game shows; communicating relevant game information to announcers such as news, scores and statistics; and screening listener phone calls during post-game call-in show. In addition, filled-in as studio engineer (board operation) when needed.

Produced newscasts for “Rambling With Gambling,” a morning talk program with a daily listenership of over 500,000. Responsibilities included: writing news scripts, recording/editing of audio material, keeping news anchors abreast of story developments, reporting on stories in the field.