Category Business Manager, Lifestyle Systems
Framingham, Massachusetts, Us
Responsible for a multi-hundred million dollar global home theater and multi-room audio business that included the Lifestyle®, 3*2*1 and Acoustimass® product lines. Stewarded the product development resources, the company’s internal advertising agency and international sales theaters, designing and introducing a vast number of products directly to the media, as well as to the world’s largest resellers. Many of these products quickly became market-firsts due to their technical consumer benefits and highly differentiated designs.