Lead Artwork And Design (Marketing) At Interactive Theatre International
London, United Kingdom
Responsible for the creation of all branding and marketing materials the company releases and ensuring high quality throughout. I would take plans devised by the marketing team as a whole, craft bespoke assets and then distributing the finished product to the required departments.The breadth of my work stretched from the show advertising (flyers, posters, print adverts, digital assets, videos) through to large print for events such as tradeshows and Edinburgh Fringe Outdoor Advertising.… Show more Responsible for the creation of all branding and marketing materials the company releases and ensuring high quality throughout. I would take plans devised by the marketing team as a whole, craft bespoke assets and then distributing the finished product to the required departments.The breadth of my work stretched from the show advertising (flyers, posters, print adverts, digital assets, videos) through to large print for events such as tradeshows and Edinburgh Fringe Outdoor Advertising. Social media was crucial in keeping audiences attending, and we looked to use existing assets in order to support all of our shows to great affect, whether touring in the UK, Internationally or at our London residency. This included engagement with our online community such as sharing pictures from their shows and personalised videos for touring venues near them.Work with stakeholders within the company to plan and execute marketing plans for our annual feature events including Edinburgh Fringe, Adelaide Fringe, Melbourne Comedy Festival and our yearly run of shows at the Sydney Opera House. Show less