Consulting services that leverages creative techniques and processes to improve business performance.Strategic Planning Services:Develop brand positioning recommendations, guide market research, data analysis and define brand architecture. Market trend analysis to optimize marketing plans.Create Shopper Marketing strategies for businesses based on shopper insights. Develop activation plans that span the entire shopper journey, while integrating brand, digital and communication… Show more Consulting services that leverages creative techniques and processes to improve business performance.Strategic Planning Services:Develop brand positioning recommendations, guide market research, data analysis and define brand architecture. Market trend analysis to optimize marketing plans.Create Shopper Marketing strategies for businesses based on shopper insights. Develop activation plans that span the entire shopper journey, while integrating brand, digital and communication efforts.Analyze marketing, consumer and business data to uncover insights, develop strategies and make recommendations for optimization.Creativity and Art Direction freelance services:Conceptualize powerful Platform / Big Ideas that put creativity at the center of all brand efforts and inspires people to participate.Offline & Online art direction that delivers the best way to present a concept visually while inviting people to decode the artwork.Through a strong eye for design, create, produce and update effective, dynamic and well though presentations for internal use or clients.Creativity Workshops:Development and facilitation of custom workshops that will help unlock the creative potential of teams, staff and organizations. Show less

Based on the belief that everyone has the potential to adapt and reinvent themselves, CreActive Mind exists to ignite innovation through empowering creative potential. Main services include developing custom and engaging seminars, workshops and continued education, tailored to address companies business and organizational needs. 2019: KIA Puerto Rico - "KIA Service Advisor Platinum Program"2019: Nissan Puerto Rico - "Nissan Intelligent Mobility Training Tour"2019:… Show more Based on the belief that everyone has the potential to adapt and reinvent themselves, CreActive Mind exists to ignite innovation through empowering creative potential. Main services include developing custom and engaging seminars, workshops and continued education, tailored to address companies business and organizational needs. 2019: KIA Puerto Rico - "KIA Service Advisor Platinum Program"2019: Nissan Puerto Rico - "Nissan Intelligent Mobility Training Tour"2019: Four credit Continuing Education Seminar for Psychologists and Counselors at Carlos Albizu Unibversity, San Juan Campus - "The Idea Asylum: Creativity as the Bridge between Greatness and Madness"2019: Minds Grupo Publicitario workshop developer & speaker - "Innovative Problems for Innovative Solutions" 2019: KIA Puerto Rico Convention speaker - "Evolving the Client Service Experience through CRM"2019: KIA Puerto Rico Convention speaker - "Superior Customer Service"2018: Motorambar Inc. workshop developer & speaker - "Creativity as the Engine to Drive Differentiation"2018: Puerto Rico Public Relations Professionals Association Convention Continued Education Seminar (three credits) - "Creative Thinking in Public Relations"2017: Puerto Rico Public Relations Professionals Association Continued Education Seminar (two sessions: three credits each) - "Creative Thinking in Public Relations"2015: Puerto Rico Public Relations Professionals Association Excel Awards - "Creativity & Effectiveness"2013: Puerto Rico Sales & Marketing Executive Association Convention - "The Role of the Strategic Planner in the Digital Era"2012: MBTI Business Training Institute - "Motivation and Creativity" Show less

Research and analysis of data and trends to develop business driven strategic plans for clients.Development of communication and marketing briefs for clients and new business pitches.Deep understanding of brand and maketing kpi’s.Creative team inspiration and strategic direction. Engage with global and senior management to collaborate on strategic plans.Lead quantitative and qualitative research efforts from design, questionnaire development, moderation of FGI and results… Show more Research and analysis of data and trends to develop business driven strategic plans for clients.Development of communication and marketing briefs for clients and new business pitches.Deep understanding of brand and maketing kpi’s.Creative team inspiration and strategic direction. Engage with global and senior management to collaborate on strategic plans.Lead quantitative and qualitative research efforts from design, questionnaire development, moderation of FGI and results analysis, among others.Presentation design and storytelling.Brand Portfolio: McDonald’s, P&G, Kellogg’s, Puma Energy, Pfizer, Mead Johnson Nutrition, Serrallés Distilleries, Sunnova, DIRECTV, Aeronet, Visa, Corporación Proyecto Enlace del Cano Martín Pena, among others. Show less

Develop and collaborate on the conceptualization of advertising campaigns.Lead the creative team to ensure quality of ideas and workflow effectiveness.Engage with clients to identify business and creative opportunities.

Develop and implement psychological treatment plans for individuals, couples and families.Assess clients cognitive, affective, and personality abilities through psychological and psychometrical evaluations.Provide consultation and direct assistance to students in matters involving mental health crises, documentation, case assignment, among others. Supervise and train begining students in clincal interviewtechniques.Develop and offer presentations for communities in need. Present… Show more Develop and implement psychological treatment plans for individuals, couples and families.Assess clients cognitive, affective, and personality abilities through psychological and psychometrical evaluations.Provide consultation and direct assistance to students in matters involving mental health crises, documentation, case assignment, among others. Supervise and train begining students in clincal interviewtechniques.Develop and offer presentations for communities in need. Present clinical cases to staff. Show less

Conceptualization and design of advertising campaigns.Supervision and collaboration with other creative teams to inspire out-of-the-box ideas.Brand Portfolio: Kellogg’s, P&G, Nissan, Johnnie Walker, Ricoh, First Mortgage / Leasing, CEMEX, Fondita de Jesús, among others.

Conceptualization and design of advertising campaigns and promotional efforts.Brand Portfolio: Equal, Bausch & Lomb, Santander Bank, Abbot, P&G, Mondelez, Motorola, Pedigree, Kimberly-Clark, Colgate-Palmolive, Chupa Chups, Pittsburgh Paints, among others.

Conceptualization and design of advertising campaigns and Direct Mail efforts.Brand Portfolio: Heineken, Taco Bell, Citibank, Texaco, FedEx, El Nuevo Día, among others.

Conceptualization and design of advertising campaigns.Work hand-in-hand with senior creative.Brand Portfolio: Toyota, Lexus, Banco Popular, Nortel Networks, Kodak, Holsum, Wendy’s, Home Depot, Delta Airlines, Reynold’s Wrap, Red Cross, Iniciativa Comunitaria, among others.