Responsible for directing Advanced Correctional Healthcare’s marketing and branding initiatives, in relation to public relations, communication and advertising. Pioneering the field for correctional healthcare and social media communication, ACH is responsible for building and consulting for sheriffs offices and county identities. Create ACH’s corporate communication strategy for social media. Build social media identities for corporate representation and personal use for ACH employees. Train corporate employees on the marketing and branding strategies currently in use. Forecast marketing, advertising and communication strategies for future implementation. Present to county sheriffs and jail personnel on the developing social media practices. Monitor social media activity in relation to ACH, correctional healthcare and real-time news. Compose press releases on behalf of the sheriffs we serve in various states and counties. Design marketing materials for members of Sheriffs’ Associations for various states. Meet one-on-one with representatives from state Sheriffs’ Associations for social media planning.

Fully accountable for creating and implementing Bradley's first social media plan in Enrollment Management. Regularly create social media reports to track and review progress. Assess bradley's growth, alongside its competitors to emphasize its ROI and adjust campaigns accordingly. - Orchestrating a campus-wide campaign to establish Bradley's five colleges on Facebook.- Budget marketing efforts in online advertising and branding through Google and Facebook.- Regulate a common ground social media communication effort across campus departments.- Administer a campus-wide Facebook app to connect prospective students.- Monitor analytics and metrics to determine superlatives across marketing campaigns.- Act as liaison between Bradley and Inigral, Inc. -- founders of the Schools App.- Consult with Facebook Advertising representatives to master the latest advertising strategies.- Report on Enrollment predictions in relation to social media trends.

The 500 Festival produces nearly 50 events during the month of May, to advocate and celebrate the Indianapolis 500®. Responsible for creating and implementing overall social media plan Create and update weekly social media reports to track and review progress Compile press releases and distribute to statewide mass media Assist with the operations of nearly 50 500 Festival events from February through May Aiding with the creation of the 500 Festival's first media guide Constructing the official "Month of May Guide," distributed to over 825,000 readers statewide Composing the entire parade script for over 80 units at the nationally televised event on Versus Scripting announcements to direct over 39,000 participants in the nation's largest half-marathon

Served as primary student assistant to the Associate Athletic DirectorConducted interviews with student-athletes for writing preview stories for upcoming seasonsUpdated men’s basketball/football game notes and weekly releasesAssisted with official statistics at athletic eventsCoordinated game-day operations and literature for the media (stat-trackers, programs)Staffed football, basketball, baseball, softball, field hockey, and track eventsResearched and outlined historical information for media guides

Speech Immersion ProjectContributed in winning the State Championship with Ball State UniversityCompeted in Extemporaneous, Impromptu and After Dinner speakingEducated 30 local high school students on the basics of public speechCollaborated with teammates to produce weekly lesson plansOrganized a tournament for the students for the end of the term