Jim Faulkner Email & Phone Number

Washington, Dc, Us

Washington, Dc, Us

Building a Better Bus I get to wear my airline network planning hat to work with WMATA (Washington Metropolitan Transit Authority). The agency is redesigning its entire bus network, and I provide insight, develop objectives and make recommendations for the org's digital strategy, public engagement, event marketing, media relations, brand strategy and stakeholder engagement. Plus, there are no employee performance reviews😉.

Dallas, Texas, Us

Freeway of Love 😍Cars and their drivers may love the new I 66 near D.C. Ferrovial Construction and its partners have built a "highway of the future," and my colleagues - including a couple former American Airlines co-workers - and I are pitching media, developing key messages, writing on-line content and engaging digital platforms to raise awareness.Take your connected cars for a Sunday Drive.

Auditioning, Waiting, Booking, ConsultingThe last of my former case manager kids graduated in spring 2021, and, like millions of others during the "Great Resignation," I decided to take some time to think about what matters most. I decided to update my headshots and start auditioning again. I've booked some roles too - mostly as a cop. What does that tell me about myself?🤔Until Netflix or Hulu signs me to an exclusive multi-million dollar contract, I'll consult to pay the bills. My mother once said (and others have quoted her) - don't quit your day job. 🙂I've had a great time reconnecting with a former boss and working with his partner at their p.r. firm (see above) and partnering with new colleagues on a mass transit project (also see above). And, if the right full-time fit and I find each other, I'll say, "Let's travel down that path."

Washington, District Of Columbia, Us

BLM - First-Hand ExperienceI served as a case manager and worked as an advocate with teens in the Anacostia neighborhood of Washington. The boys and I supported the Washington Mutual Aid Movement by shopping, delivering food and sorting groceries for those affected by the pandemic. They also taught me about privilege, overcoming obstacles and resilience.

Wrong Time to RebrandBefore the pandemic, we built and maintained a major airport's crisis communications plan, advised a major African airline on executive and company positioning and engaged with nearly 50 thought leaders and serve as editor for Airbus Industries to develop a White Paper on the future of aerospace in nine Latin American markets. We even decided to rebrand our agency to focus on the airline/ aviation industry - that was January 2020😬

Washington, District Of Columbia, Us

"Inside the Beltway"My biggest career mistake ever! 🙄 I led communications for this group that represented more than 20 regional airlines - overseeing social media, media relations, brand positioning and member/stakeholder communications.Working with some terrific colleagues from the regional airlines, we achieved the following: -re-launched the association’s social media platforms to replace "DC talk" with stories about front-line employees.-raised awareness of a perceived pilot shortage issue with aggressive social media outreach to national and local officials as well as media in impacted cities-partnered with government affairs on outreach to key stakeholders on Capitol Hill and government agencies.

Denver, Colorado, Us

Winning at FrontierAt Frontier, I reported to the CEO and COO, and we accomplished a lot with a little at this ultra low cost carrier. We gained great publicity in cities around the country when we announced new service. We launched some cool employee engagement programs called “Team Frontier” and “Winning.” I worked with some talented colleagues as we tried to improve our crisis response plans, organize company-wide town hall meetings and make our digital employee communications more engaging - all while the company was in negotiations with its two largest unions. We pulled together in the summer and fall of 2016 when we were short-staffed at the Denver airport. We uploaded and downloaded customer’s luggage from Airbus A320 family aircraft, and I’ve got the empty bottles of Advil to prove it. Working on the ramp, I also developed a greater appreciation for front-line employees and the hard work they do every day. I became a better advocate so that the voices of these hard-working professionals could be heard throughout the company.

Consulting and AdventuringMy senior consultant role coincided with the two years I took off to travel (see below). I served as public relations consultant and adviser for Equality California, Vetted Solutions and Wild Rainbow Tours. I did a little bit of everything during this period - managing the office, working with state government reps on messaging for key legislative bills and creating website content for clients.

No Deathbed RegretsI took a risk and took a package during American Airlines' bankruptcy filing. Those who volunteered to leave the company got TWO years of unlimited travel - a life-changing opportunity. Looking for a volcano to hike, I chased a bus in Nicaragua, where passengers were sitting with chickens on their laps. I hitchhiked for the first time in Finland, and I learned keen alertness while running hills in the favelas of Rio. I had no guarantee of employment when the flight benefits ended; however, Millennials say - YOLO.

Dallas-Fort Worth, Texas, Us

From LA to the Big DI worked with wonderful colleagues at AA. We had a way of pulling together – especially when the airline filed for Chapter 11 Bankruptcy. My London colleague and I co-managed our Asia agencies as AA grew its joint business alliance with Japan Airlines and sought a new partner in China. We also represented AA with the oneworld communications team working with our counterparts at airlines such as British Airways, Qantas, Iberia and many others developing joint promotions, media fam trips, crisis response plans and new market launches.My top-notch colleagues in social media and I worked together on creative customer-facing content promoting service to places like Ireland, Peru and South Korea.

Doin' My Own ThingThe opportunity to strike out on my own was good in early 2004. As I consulted, my social activism went full-steam ahead. I was hired by the Taproot Foundation as an account director to hire and lead a team to develop a brand strategy for LA-based City Help. This work introduced me to the low income housing communities of South Central LA, where I became a stronger advocate for the poor. Some of my other clients and I did some creative work. For example, to introduce New Zealand Natural Ice Cream to the Southern California market, we got a bunch of folks to hand out free samples of the ice cream to striking Writers Guild members. We developed the first LGBT microsite for LAN Airlines and launched their campaign at San Francisco Pride. I also partnered with the newly launched East Sider LA as a writer. One of my favorite stories featured the seriousness of comedy – especially as I performed stand-up at open mic nights around LA.

Roissy Cdg, Fr

Viva La FranceRemember “freedom fries,” the term coined in the early 2000s when some lawmakers weren’t happy with France’s opposition to the invasion of Iraq? In response, we decided to partner with the American Red Cross during that period to provide $70,000 worth of transportation for volunteers traveling to Africa delivering measles vaccinations to nearly 245,000 children. We also got creative in putting Air France in places where you wouldn’t expect to see it – the German Chamber of Commerce and Italian and Belgian tourism groups. We created these sponsorships to promote connections through the Paris hub. On the internal comms side, we re-launched our U.S. employee intra-net, preceded with print and on-line promotion, with a 50 percent increase in page views within the first week.

Us

My colleagues at Northwest still are some of the best in the business. I learned servant leadership from one of my bosses. I also learned that titles don’t matter in a crisis when everyone is pulling together. In this role, I worked with great creative and media agencies to build awareness in Northwest’s hub cities. The airline was often criticized for having high fares so we developed a year-long print, broadcast and on-line campaign called “Hub Value,” highlighting our scope of service. For example, because customers live in a hub, they get non-stops to places like Tokyo, Amsterdam and London. We even got civic and business leaders on board as testifiers for this campaign.

Us

This was truly the best of times and worst of times. A pilot strike in August capped off this period when I commuted between Minneapolis and Detroit. I had the support of great teammates as we developed proactive and reactive content for union slowdowns, poor operational performance and a balance sheet impacted by these actions.

Us

This position was truly my coming of age in corporate communications. I partnered with our marketing department as well as airport authorities around the country to announce new service. I oversaw the inaugurals of multiple international route launches such as Detroit-Beijing (the first non-stop from the United States to Beijing), Memphis-Amsterdam (with an Elvis decal on the fuselage) and Minneapolis-Osaka (have you ever tried to break open a sake barrel?), just to name a few. I also saw first-hand what it meant to be part of a crisis go-team as I was dispatched to Northern Minnesota for the crash of a Northwest Airlink 19-seat jet prop – another life-changing experience.