Global Brand & Marketing Manager
CurrentAssembled and led a high-performing marketing team, developing and executing strategies that increased marketing ROI and operational efficiency.Drove key marketing initiatives by leveraging SEO strategies, expanding digital marketing channels, and utilizing analytics to improve campaign performance and lead generation.Optimized CRM system management, enhancing customer engagement, which resulted in increased customer satisfaction and retention rates.Delivered strategic insights and reports to senior management, translating marketing metrics into actionable business insights and demonstrating clear ROI from marketing activities