Who is Jd Peterson? Overview
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Jd Peterson is listed as Chief Marketing Officer at Perceptyx, based in Lafayette, California, United States. AeroLeads shows a matched LinkedIn profile for Jd Peterson.
Jd Peterson previously worked as Limited Partner at Gtmfund and Chief Executive Officer at Mathison. Jd Peterson holds Bachelor Of Arts - Ba from Indiana University Bloomington.
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Perceptyx
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Profile bio
About Jd Peterson
SaaS veteran with several years of leadership positions in high-growth startup companies. I have a very diverse background with Executive roles in Marketing, Product, and CRO/CEO. I love startup culture, growth hacking, team building, brand building, product marketing, data-driven decision making, and keeping the customer at the center of it all.Specialties: Execution, customer-centric POV, all aspects of B2B marketing, managing products from inception to launch, cloud/SaaS, competitive analysis, project management, managing partner and customer relationships, leadership, customer service, brand evangelism, demand generation, marketing automation & analytics, strong communication skills, a desire to learn new things and solve problems every day.
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17 roles · 29 years
Jd Peterson work experience
A career timeline built from the work history available for this profile.
Limited Partner
CurrentInvested in GTM Fund and advise companies as needed.Our investor network consists of GTM executives who've seen zero to IPO. We're here to help exceptional founders with great products successfully scale their go-to-market and grow revenue.
Apr 2021 - Present
Chief Executive Officer
Early stage HR tech company. Asked by the Board to step into the CEO seat after founding CEO departed. Led company to and through an acquisition by Changeforce.ai.
Feb 2023 - Apr 2024
Chief Revenue Officer
Aug 2022 - Feb 2023
Cmo
Joined my friend and mentor Zack Urlocker to help move Gatsby into the Enterprise. Left as the company was preparing for an eventual acquisition.
Jul 2021 - Aug 2022
Chief Growth Officer
At Culture Amp I had the honor of leading all things Go To Market as well as our North America operations and SF office. During my tenure I built and led Sales, Marketing, Customer Success, Revenue Operations, and People Science as we scaled from $8M to ~$100M in ARR.
Feb 2017 - Jul 2021
Board Advisor
Member of the Board at OneReach advising the company on strategy, marketing, GTM, and other operations.
Jan 2014 - Jan 2019
Chief Marketing Officer
Led Marketing (and CS) while a venture backed startup. Incredible product, incredible team, incredible experience. But...decided not to ride along when Atlassian purchased the company.
Jun 2016 - Jan 2017
Chief Revenue Officer
Joined to lead Marketing but eventually lead all aspects of GTM, including the Marketing, Sales, and Customer Success functions at Scripted. We were a marketplace that was a bit ahead of its time, attempting to help businesses find the right writers of content at scale. Great team!
Aug 2014 - Apr 2016
Interim Ceo
Stepped into CEO position as part of leadership change in January 2015. During my time in this role, the company experienced top-line growth while improving our Gross Margin, shifting to a transactional sales model, recruiting a new CEO, rebranding the company, dramatically improving our underlying technology, and keeping the core team in tact through the.
Jan 2015 - Aug 2015
Vice President Marketing
An incredible ride helping Zendesk grow from $10M to $100M and an IPO. What started as a VP of Product Marketing role eventually had me touching all aspects of Marketing and wider GTM.
Jul 2011 - Jul 2014
Vice President, Products
Ran product management and product marketing functions for hyper-growth, marketing automation leader Marketo. From ~$10M to ~$30M ARR. Responsible for product strategy, roadmap, and execution. Managed team of product managers, UX leaders, product marketers, and a community manager.
Mar 2010 - Jul 2011
Vice President, Products
Started as a Sr. PM/PMM and eventually landed at the Exec table. Was responsible for all aspects of Product Management and Product Marketing for Email Marketing leader and early Marketing Automation Pioneer. ~$50M ARR when exited.
Jul 2006 - Mar 2010
Product Manager
Feb 2006 - Jun 2006
Product Manager
Viewcentral, Inc.
I joined a startup that was SaaS before that term was invented. We were way ahead of our time in many ways. We were sitting on a goldmine but just couldn't quite get it there. However, this is where I became a real leader. And learned an incredible amount about how to build, service, market, and sell software delivered through the "cloud" (we didn't call.
Jun 2000 - Feb 2006
Lead Software Test Engineer
A bit after we got acquired by Microsoft, I was approached to join and eventually lead the QA function for Hotmail and other MSN properties. I took the shot and ended up doing Software Testing (and leading a team) for over a year. This is where I figured out what software was really about. And where I decided I would find a way to become a Product Manager.
1999 - 2000
~1 yr
Manager, Customer Support
Hotmail
Yes Hotmail baby! The pioneer! The internet's first killer app (imho)!I believe I was employee #36. Joined the CS department and quickly started running it thanks to the opportunity and great leadership of Randy Delucchi! This is the role that launched my career and got me hooked on the startup life. And yes, I still use my Hotmail to this day.
1997 - 2000
~3 yrs
2 education records
Jd Peterson education
Bachelor Of Arts - Ba
Indiana University Bloomington
Education record
Monta Vista High
FAQ
Frequently asked questions about Jd Peterson
Quick answers generated from the profile data available on this page.
What company does Jd Peterson work for?
Jd Peterson works for Perceptyx.
What is Jd Peterson's role at Perceptyx?
Jd Peterson is listed as Chief Marketing Officer at Perceptyx.
Where is Jd Peterson based?
Jd Peterson is based in Lafayette, California, United States while working with Perceptyx.
What companies has Jd Peterson worked for?
Jd Peterson has worked for Perceptyx, Gtmfund, Mathison, Gatsby, and Culture Amp.
How can I contact Jd Peterson?
You can use AeroLeads to view verified contact signals for Jd Peterson at Perceptyx, including work email, phone, and LinkedIn data when available.
What schools did Jd Peterson attend?
Jd Peterson holds Bachelor Of Arts - Ba from Indiana University Bloomington.
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