Jonathan Rubenstein Email & Phone Number

Facefwd.ai is an innovative online marketplace that connects brands and advertisers with influencers and media talent. Our platform leverages cutting-edge generative AI technology to enable the licensing and use of individuals' likenesses for creating digital content. We streamline the process of finding the right talent, creating negotiating contract terms, managing category exclusions, handling payments, creating the content, and obtaining final project approvals.

New York, Ny, Us

- Lead the holistic integration of newly acquired business, Publica, into the broader IAS policies and procedures for Finance, Legal, Analytics, Sales, Customer Service - starting from initial sales prospecting to the financial accrual of billable sales. - Overhauled the new customer onboarding journey - streamlining the processes, communications, and documentation required for new customers - decreasing the average ramp period to under two months from 13 months- Facilitate the Sales quarterly Quota setting and Attainment process, decreasing the timeline to completion from one and a half months to two weeks by automating processes and resetting KPIs in partnership with Senior Leadership.- Coordinate the data integration and implementation of over 100 analytics dashboards used daily by the Sales and Finance teams.- Establish stable and profitable business relationships with key stakeholders, executive leadership, partners, and clients to formulate strategic plans, introduce insightful solutions, and execute multi-product technology and data solutions.- Compile and present Quarterly Business Reviews to C-suite leadership detailing recent accomplishments and forward looking progress, leading discussion on key decision making and strategy direction.

New York, Ny, Us

My role as an Associate Director of Disney Streaming Services encompasses the Performance Marketing Operations team's strategic direction. I built strong partnerships with cross-functional global teams, monitored the success of all team priorities, identified new business opportunities, implemented business strategies, streamlined operational processes, and cultivated pace-setting growth in highly competitive markets. With my exposure to diverse ad-serving platforms and services, I have improved operational excellence and efficiency across the organization.

New York, Ny, Us

I served as the Associate Director overseeing the DSS-NHL partnership and spearheaded the formation of the Sales Operations, Ad Operations, Client Services, Ad Monetization, and Content Strategy teams. My achievements include:- Increase in digital revenue by 38% and programmatic revenue by 67% for steering the digital Ad monetization strategy and rate card creation for NHL.com, NHL Apps, NHL Social, and NHL.TV products.- Growth in annual subscribers of NHL.TV by 15% for executing the Disney Streaming Services Hockey's business functions and initiatives on commerce work streams across the web, mobile, and connected devices.- Integration of new AdTech and DSP/SSP vendors for the web, app, and CTV SSAI platforms.

New York, Ny, Us

Promoted to the Senior Managerial position, I was delegated to boost BET's unique audience, orchestrate revenue strategy, and administer the overall business operations. By demonstrating astute leadership, I have successfully defined proper KPIs, identified ROI metrics, and implemented creative organic and paid strategies. I have amplified relationships with affiliates and stakeholders, resulting in new business and revenue opportunities across all social media platforms, Facebook, Twitter, and YouTube.

New York, Ny, Us

My function as the BET Digital Pricing Manager of Viacom was to collaborate directly with the executive leadership and clients to deliver to completion all live digital ad campaign. I directed the overall deal process, from pricing to planning, management, and monitoring. I applied my MS Excel proficiency to perform digital advertising inventory, communicate business metrics across teams, and present concise data with past performance reports and future inventory forecasts.

Us

My functions as the Pricing Analyst of Medscape were to determine the competitive pricing and marketing strategies, develop forecasts and monitor industry trends. Recognized as the subject matter expert in optimizing the $18M+ approved deals per fiscal quarter through project planning, development, and implementation. Delivered hands-on support to the sales team with 9 members in formulating product price strategies, conducting an in-depth internal deal review, and maintaining the order management system. Collaborated directly with the product, marketing, and sales operations team to foster profit and meet marketing, financial, and corporate growth objectives.

New York, Ny, Us

I facilitated the development of an automated pricing structure to promote efficiency and productivity within the Customer Service team, allowing them to utilize the prizing model across all product lines. I strategically recommended insightful solutions to senior management by producing monthly marketing, analytical, and market share reports. Acted as the focal point person in presenting budgets and financial forecasts used in sales budgetary planning and marketing planning processes.

New York, Ny, Us

My time at Multi Packaging Solutions has established and forged my skillset and capabilities in developing cohesive shop floor procedures and ERP system software modules that resulted in positive feedback from the end-users and teams from various company units. By utilizing my Excel, CRM, and ERP systems expertise, I have provided hands-on support to the organization's continuous improvement, innovation, and integration.

Master Of Business Administration (M.B.A.), Finance And Management Systems

Bachelor’S Degree, International Affairs