J.D. Sterba Email & Phone Number

Detroit, MI, US

• Strengthen trust, credibility, and awareness for LPGA's executive leadership through targeted communication strategies and high-profile engagements with key stakeholder groups.
• Lead strategic external media engagement and storytelling to help position the LPGA as a lucrative business investment, driving increased interest and engagement from current and prospective partners.
• Implement communications initiatives to elevate the LPGA's presence within the women's sports supporter audience, resulting in heightened interest and support for the organization.

• Built relationships with media outlets to earn coverage on topics core to company strategy.
• Crafted proactive and reactive communications strategies alongside issues management and litigation teams to protect and defend company’s reputation.
• Led communications activities for enterprise-level transactions – such as mergers, acquisitions, and divestitures – to deliver on company’s best-owner mindset strategy.

• Provided strategic counsel to North America President and Leadership Team, generating buy-in internally on regional goals, and highlighting the company externally as a leading employer in U.S. & Canada.

• Led communications portfolios – including inclusion and diversity; customer engagement; North America; Europe, Middle East, Africa and India; and digital and social media – for Dow Chairman and CEO.
• Positioned the CEO as a thought leader through successful communications campaigns on key topics core to company strategy, delivering nearly 4 million impressions and more than 110,000 engagements on his social media.

Midland, MI

Collaborated with global team to plan and execute integrated marketing and advertising campaigns to increase product awareness, driving financial results for Company and business segmentCrafted communications for business' leaders to ensure employee alignment to Company and business strategyManaged budget strategically across North America, global and.

Midland, MI

Engaged local leaders, residents and government officials via community-based program to reroute city road, enabling increased safety, manufacturing efficiency and multi-million dollar cost savingsLaunched and developed 2017 regional environmental, health and safety communications plan to promote safe work practices, helping ensure well-being of.

Midland, MI

Led the strategic creation, implementation, management and evaluation of web content, digital marketing campaigns and marketing automation processes across market verticals to drive business growthUtilized user feedback tools within Oracle's Eloqua to optimize message and improve content engagementInterpreted data trends present in Adobe Analytics to.

Mount Pleasant, MI

Produced creative content for university's website to enhance the perception of the school’s national brandCrafted sports-related content, with an average reach of 25,000 people, to showcase and promote future eventsAnalyzed and recorded social media data to advise colleagues on top performing message content

Midland, MI

Organized and edited Microsoft Excel-based internal communications editorial calendar to ensure deliberate communication of company strategy to 11,000 global employeesConceptualized and drafted internal feature stories about corporate initiatives to foster support for global strategyComposed company's social media campaigns across all channels to increase.

Bachelor’S Degree, Communication

Activities and Societies: Honors Program, Centralis Scholar, Academic Orientation Mentor

English Literature (British And Commonwealth)