Jeanette (Jennie) Dove-Deerr Email & Phone Number

West Des Moines, Ia

Provide marketing, advertising and communication support for a financial education firm.

Des Moines, Iowa Area

Provide leadership and expertise in all areas of marketing including corporate identity/branding, public relations, and advertising. Develop and manage all promotional advertising campaigns including creative content, implementation and budgeting. Develop, update and maintain web sites and email-based marketing program. Direct all social networking activities. Manage overall public relations strategy and act as primary media contact for promotions and events, including working closely with the President to develop plans for crisis management. Write press releases, arrange media interviews, and prepare media kits for local, state, and national media. Coordinate production of internal and external newsletters, brochures, marketing materials. Responsible for development and placement of all print, radio and TV advertising. Maintain a close relationship with all departments and areas of the organization in order to track the effectiveness of existing programs and to identify new, profitable programs. Design visitor survey materials, interpret surveys, ticketing trends and focus group information to determine target markets and overall marketing strategies. Manage Marketing Specialist, Marketing Intern and IT Consultant. Develop and manage department budget. Deliver presentations to civic groups and professional organizations.

Des Moines, Iowa Area

Managed local branch of advertising agency and supervised three account managers working on the McDonald’s account. Worked with owner/operators to provide advertising direction for their four regional advertising coops. Tracked and managed budgets, prepared and delivered sales presentations. Coordinated public relations campaigns.

Des Moines, Iowa Area

Updated ministry website, recommended and coordinated changes, wrote copy. Planned, organized and executed annual golf fundraiser. While on radio team, wrote scripts and researched statistics for nationally syndicated radio program. Reviewed potential interview guests and booked guests for program.

Des Moines, Iowa Area

Des Moines, Iowa Area

B.S, Business Administration; Marketing

Education record