Jean-Jacques Abé Email & Phone Number

Abidjan, Ci

Sopra Banking Software is the partner of choice for more than 1,500 financial institutions worldwide. Our customers, based in over 80 countries around the world, benefit every day from our technologies and software, as well as the expertise of our 5,000 employees. - Lead generation B2B- Marketing management - Project management

Abidjan, Côte D’Ivoire

aYo Holdings is MTN subsidiary which is bringing Micro insurance solutions via mobile across the African continent. I led marketing and communication efforts and launched the brand in Cote d'Ivoire where almost 500k low-income people enrolled 9 months after going live.As a marketing manager for Côte d'Ivoire, I : - supported product managers to finalise customer journeys and validate key product functionalities before launch - designed the Go-to-market strategy and the launch… Show more aYo Holdings is MTN subsidiary which is bringing Micro insurance solutions via mobile across the African continent. I led marketing and communication efforts and launched the brand in Cote d'Ivoire where almost 500k low-income people enrolled 9 months after going live.As a marketing manager for Côte d'Ivoire, I : - supported product managers to finalise customer journeys and validate key product functionalities before launch - designed the Go-to-market strategy and the launch plan - worked closely with marketing agencies to develop communication plan (BTL and ATL) and key messaging - led initiatives to drive unassisted sales on digital channels - supported sales team by making sales collaterals available for them and setting-up small and large scale BTL activations Show less

Abidjan

Product Owner in the digital team, for video products. Activities include: - designing value propositions - designing and improving customer journey - planning communication activities

Johannesbourg | Lagos | Dubaï

The Global Graduate Development Programme is a structured development programme for young graduates which combines international formal learning from the MTN Group Academy with robust on-the-job experiences. On-the-job development takes place locally where graduates are employed in MTN’s Operating Companies, and through job rotation. This includes in-role experience, varied interactions with the Executive Committees, mentoring, and coaching.Key Projects:- Product owner for… Show more The Global Graduate Development Programme is a structured development programme for young graduates which combines international formal learning from the MTN Group Academy with robust on-the-job experiences. On-the-job development takes place locally where graduates are employed in MTN’s Operating Companies, and through job rotation. This includes in-role experience, varied interactions with the Executive Committees, mentoring, and coaching.Key Projects:- Product owner for setting up a podcast subscription product- Go to market for a video app targeting African millenials Show less

Abidjan, Côte D’Ivoire

- Strategic Analysis- Benchmarking- Compliance audit- Quantitative AnalysisKey mission: I set up a framework (quantitative and qualitative) to evaluate digital maturity of SMEs in Côte d'ivoire.

Master Of Science - Ms, Marketing, Distinction

I have been awarded a Chevening Scholarship to pursue a Masters in Marketing at Lancaster University. Lancaster University is among.

Certificate In Business & Entrepreneurship, Mandela Washington Felllowship, Business Strategy, Marketing, Design Thinking, Leadership

The Mandela Washington Fellowship for Young African Leaders, which has begun in 2014, is the flagship program of the Young African Leaders.

Ingénieur Statisticien Economiste (Master'S Degree), (Statistics, Economics)

Activities and Societies: General Secretary of ECOSTAT, the students journal

Ingénieur Des Travaux Statistiques (Bachelor), (Statistics)

Classes Préparatoires Technologiques, (Mathematics; Physics)

Baccalauréat, Scientifique