Senior member specializing in cross-border operations for the largest e-commerce platform in Latin America. Experienced in establishing and leading teams for new seller recruitment and brand partnerships. Successfully doubled team size within 3 years and consistently exceeded business results. Proficient in intercultural communication and project coordination within multinational environments.
Mercado Libre
View- Website:
- mercadolibre.com
- Employees:
- 55029
-
工业家居汽配类目负责人Mercado LibreShenzhen, Guangdong Province, Cn -
Head Of New Seller RecruitmentMercado Libre Sep 2020 - Present中国 上海市1. New Seller Recruitment and Operations:- Set up and Implemented successful recruitment strategies and optimized methods to attract new sellers.Managed a team of 21 members across offices in Shenzhen and Shanghai.- Successfully recruited over a thousand brand sellers, surpassing average GMV by three times.2. Cross-Regional Business Coordination and Team Leadership:- Coordinated cross-regional business operations and collaborated effectively with global teams.- Established and led specialized teams, including Brand Consultants and Seller Consultants.Built and managed strategic partnerships with sellers to enhance platform offerings.3. Event Organization and Key Initiatives:- Initiated and organized key events such as annual recruitment conferences to drive seller engagement.- Played a pivotal role in launching and implementing significant initiatives to support platform growth. -
Head Of Latam & Mea MarketingDji Feb 2019 - Apr 2020Shenzhen, Guangdong, China- Served as the Market Side Head for Latin America, the Middle East, and Africa.- Coordinated all functional departments within the region, including social media, PR, and market research.- Orchestrated integrated marketing strategies for flagship product launches.- Initiated breakthrough collaborations with PR agencies to enhance brand presence.- Conducted brand awareness surveys across core markets to identify target demographics and competitors.- Collaborated with product marketing teams to develop promotional strategies covering entire product lifecycles. -
Marketing Manager Of Channel MarketingDji Jun 2017 - Feb 2019- Led regional channel marketing efforts across Latin America and the Middle East.Managed training programs for 8 channels and 216 storefronts, driving significant sales growth.- Coordinated multiple monthly market projects, ensuring smooth execution.Collaborated with sales teams to optimize product turnover and address sales challenges.- Executed a promotional campaign across 20 countries and 40 channels to address inventory backlog.- Orchestrated the 2018 Mavic Air product launch event in China, achieving extensive media coverage. -
Marketing Specialist Of Event TeamDji Jul 2015 - Jun 2017- Managed sponsorships and partnerships with brands and events.- Negotiated agreements for optimal brand exposure.- Oversaw projects at events like the Beijing Film Festival and Shenzhen Fashion Week.Led development and sales of DJI's peripheral products.- Coordinated product launches and managed marketing materials.- Implemented streamlined processes for material distribution. -
Customer Relationship ManagerZte 2014 - 2015- Coordinated international customer reception, handling over a hundred batches of clients.- Participated in events like the Mobile World Congress (MWC) 2015.- Managed customer inquiries and provided support during events.
Jean Peng Education Details
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3.3/4/0 -
3.9/4.0
Frequently Asked Questions about Jean Peng
What company does Jean Peng work for?
Jean Peng works for Mercado Libre
What is Jean Peng's role at the current company?
Jean Peng's current role is 工业家居汽配类目负责人.
What schools did Jean Peng attend?
Jean Peng attended Chinese University Of Hong Kong, Sun Yat-Sen University.
Who are Jean Peng's colleagues?
Jean Peng's colleagues are Ludmila Lanatti, Fara Ny Aina, Daniela Beicht, Daniela María Usuga, Alexander Zuluaga Quintero, Maggie Hinojosa, Octavio Jose Burgos Martinez.
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