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I thrive at the intersection of creativity and strategy, where storytelling meets data-driven decision-making. With a proven track record working with iconic brands executing award-winning marketing and 20 years of experience in design and marketing, I’ve had the privilege of leading teams and collaborating with cross-functional stakeholders to drive go-to-market strategies that not only resonate but also deliver measurable results. From local businesses to global household names, I’ve developed campaigns that spark engagement, drive growth, and elevate brand presence.My passion lies in solving complex creative and marketing challenges, transforming insights into actionable strategies, and executing 360-degree campaigns that leave a lasting impact. I lead with a forward-thinking approach, always looking for innovative ways to push boundaries and stay ahead of market trends. Whether it’s conducting market research, optimizing multi-channel marketing efforts, or building strong, creative teams, I am driven by the desire to build brands that truly connect with their audiences.Growing up in sunny San Diego, I’ve always had a deep love for storytelling—perhaps that’s the theater kid in me! Today, I channel that passion into every campaign I touch, crafting compelling narratives that not only captivate but also convert.Key Specialties:- Marketing Strategy Development- 360-Degree Campaign Execution- Market Research & Data-Driven Insights- Digital Transformation- Cross-Channel Marketing (Social, Email, SEO, SEM)- Brand Development & Positioning- Team Leadership & Cross-Functional Collaboration- Award-Winning Campaigns- Budget & KPI Management- Customer Acquisition & RetentionAward-winning marketing:Solar Opposites “WTF is Christmas” Gold ClioCastle Rock S2 “Now Leaving Castle Rock Live Stream” Silver ClioPalm Springs “Loop Trailer” Bronze Clio.
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Marketing DirectorAbsolute Exhibits, Inc.Lisbon, Portugal -
Layoff/Position EliminatedHulu Jun 2023 - PresentSanta Monica, Ca, UsDuring my recent career break, I embraced a variety of experiences that have enriched my skill set and broadened my professional perspective:Freelance Marketing: Worked with diverse clients to develop tailored marketing strategies, enhancing my adaptability and honing my strategic thinking in new industries.Teaching English: Taught English to non-native speakers, refining my communication skills, and fostering a supportive, goal-oriented environment for my students.Professional Development: Focused on expanding my knowledge through courses and certifications, particularly in AI to understand how it can serve as a tool both professionally and personally.Travel: Traveled internationally to gain a deeper understanding of global cultures and perspectives, an experience that has greatly influenced my approach to marketing and storytelling.This period has been invaluable in developing both my professional skills and personal growth, and I’m excited to bring this fresh perspective and expanded skill set to new opportunities. -
Senior Marketing Manager, OriginalsHulu Mar 2019 - Jun 2023Santa Monica, Ca, UsEstablished expertise in animated title marketing when leading the 360-degree marketing campaign for "Solar Opposites," propelling the product to become Hulu’s top original comedy premiere. Managed cross-functional teams of marketing and design professionals to develop global strategies, growing audiences, boosting brand awareness, and driving revenue and customer acquisition.Analyzed marketing data to generate insights that informed future campaign strategies, presenting performance reports to senior leadership.Built strong relationships with key stakeholders, including studio partners, showrunners, and top-tier talent, ensuring cohesive marketing execution.
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Campaign Manager, Originals Marketing, Prime VideoAmazon Jun 2016 - Mar 2019Seattle, Wa, UsLaunched Prime Video’s first global live event, NFL’s Thursday Night Football, creating new standards for localization and live event marketing.Managed multiple campaigns simultaneously, overseeing every aspect of campaign execution, including agency collaboration, asset development, media buys, and performance reporting.Collaborated with internal creatives and external agencies to ensure alignment with strategic goals and brand guidelines.Provided stakeholders with essential KPI reports and ROI analysis, using data insights to optimize future campaigns and mitigate risks.Achieved on-time delivery of all campaign assets while consistently hitting or exceeding performance targets. -
Creative Marketing CoordinatorIllumination Entertainment Nov 2013 - Jun 2016Santa Monica, California, UsDeveloped the social media campaign for "The Secret Life of Pets," contributing to the film’s global box-office success of over $885M, the 5th highest-grossing original film in 2016.Partnered with Universal Pictures' digital marketing teams to execute multi-channel marketing campaigns for major feature films, including Despicable Me, Minions, Sing, and The Grinch.Led social media engagement efforts, creating evergreen campaigns that boosted audience interaction and increased digital presence. Conducted market research and ideated partnership opportunities for franchise growth and marketing extensions.Authored and provided creative feedback for promotional partners, ensuring alignment with overall marketing strategies. -
Digital Marketing, Motion PicturesThe Walt Disney Studios Jun 2013 - Oct 2013Burbank, Ca, UsActed as an internal digital creative producer managing vendors to ensure deadlines were metManaged vendor relationships and ensured alignment across marketing verticals to guarantee timely and consistent delivery of creative assets for major film releases.Designed digital assets to support franchise marketing efforts, maintaining audience engagement during off-release periods. -
Manager, GraphicsAbsolute Exhibits, Inc. Feb 2010 - Jun 2013Las Vegas, Nv, UsBuilt and led a team responsible for graphics and print production across two regional press shopsDeveloped creative briefs, managed vendor negotiationsOversaw the entire production process to meet client needs while ensuring cost-effectiveness.Spearheaded internal marketing initiatives, aligning brand strategy with business development goals.Played a key role in driving new business through strategic branding and marketing efforts. -
Graphic DesignerQuantum Signs And Graphics Nov 2007 - Feb 2010
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Webmaster And Founding MemberBarkada Modern Hip Hop Dance Team Mar 2005 - Jun 2008
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Art Director, Live OcLive Publishing, Inc. Aug 2007 - Oct 2007Cleveland, Ohio, Us -
Administrative AssistantStructures Design Group, Inc. Nov 2005 - Aug 2007Austin, Tx, Us
Jean Ly Skills
Jean Ly Education Details
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Full Sail UniversityGame Art -
Irvine Valley CollegeDigita Media Art: Graphic Design
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Uc IrvineBiology
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San Marcos High School
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Kalmenson & KalmensonVoice Over For Actors 1 & 2
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Kalmenson & KalmensonAnimation 1 & 2
Frequently Asked Questions about Jean Ly
What company does Jean Ly work for?
Jean Ly works for Absolute Exhibits, Inc.
What is Jean Ly's role at the current company?
Jean Ly's current role is Marketing Director.
What is Jean Ly's email address?
Jean Ly's email address is je****@****nly.com
What is Jean Ly's direct phone number?
Jean Ly's direct phone number is +176053*****
What schools did Jean Ly attend?
Jean Ly attended Full Sail University, Irvine Valley College, Uc Irvine, San Marcos High School, Kalmenson & Kalmenson, Kalmenson & Kalmenson.
What are some of Jean Ly's interests?
Jean Ly has interest in Animal Welfare, Children, Arts And Culture.
What skills is Jean Ly known for?
Jean Ly has skills like Creative Direction, Adobe Creative Suite, Marketing, Digital Marketing, Art Direction, Advertising, Illustrator, Web Design, Social Media Marketing, Mac, Typography, Trade Shows.
Who are Jean Ly's colleagues?
Jean Ly's colleagues are Torin Wile, Ashley Sato, Patrick Scott, Nat Magee, Melanie Abramoff, Joshua Marotta, Joshua Campos.
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