Jeanri-Tine Van Zyl Email and Phone Number

Feed That Bird Communication Consultants (Pty Ltd) is a full-service public relations and brand-building PR firm based in Cape Town.The company was founded in 2015 to provide wine, lifestyle, hospitality, travel and tourism brands with award-winning and creative PR strategies. Feed That Bird is proud to be the preferred PR, social media and brand narrative suppliers to some of the country’s most established brands with a client book that reaches from Cape Town and Johannesburg to Germany and Australia.The company is owner-led by director Jeanri-Tine van Zyl-Punt, who has more than 10 years’ experience in PR and marketing for clients ranging from multinationals, technology, finance, travel and CSI initiatives, to wine and hospitality – the latter which today form the core client group at Feed That Bird.Feed That Bird is a ‘creativity first’ company. This is the fundamental principle that guides our brand strategies and gives our clients their edge. The core Feed That Bird team has been structured to reflect this creative approach with professionals who are as imaginative as they are strategic. We work closely with brand marketers to immerse and align ourselves to their goals and objectives – their success is our success. We believe this is the reason why the majority of our clients have been with the company for three years and more. Feed That Bird is known and respected in the industry for providing real-time, relevant, interesting and engaging information to media and for our ability to develop creative communication strategies across traditional and digital media. We are valued for our driven and committed work ethic. We are also industry insiders: media, consumers and trade trust what we say. Due to this trusted standing in the market, brands in Feed That Bird Communication Consultants’ portfolio carry a valuable endorsement by our company, a synergy which translates into a positive impact on all our clients’ business objectives.

Account Management:Handle clients of various industry verticals: corporate and consumer.Management of such client portfolios which includes the production, packaging and repackaging, dissemination of communication materials through various media channelsInteracting with leadership team to ensure streamlined approach to media strategies and, where needed, to update accordingly.Monitoring media delivery and execution of marketing and PR strategies for clientsSupply creative strategy development and input Reputation management and crisis communicationsWriting, researching and reporting of client news, developments and general communique as well as thought leadership articles and opinion pieces.Liaise with editors and other stakeholders on regular basis to ensure engagement between client and media.Digital management:Managing of social media providing of online analysis and SEO developmentDigital audit reports and competitor analysisImplementing and execution of online strategies In addition:Media liaison and event coordinationOnline manager and newsletter editor for company websiteSpare time:Freelance writer for numerous national titles

Senior writer also overseeing projects on website development.Managing and supervising a team of digital publishers to develop and implement online strategies.Journalist on main features: Profiles, Travel and Wine.Identifying relevant news and features, researching subjects and delivering compelling content.Editing of contentDesigning and delivering of content for weekly webletter / newsletter Developing a schedule for online content features and grow online populationLiaising with relevant industry leaders Liaising with marketing and events department to ensure a streamlined approach online

Med FM was a community radio station with a focus on providing listeners with medical information and health education. My role was presenter and host on weekday shows between 7pm and 9pm. I also acted as producer for my own show and was tasked with sourcing relevant information, conducting research and organising experts for interview purposes.