I am a business leader with a consistent and proven track record of helping to unlock measurable sales growth across a broad spectrum of the world’s leading brands. I’ve devoted more than 30 years to managing high performing teams within some of the world's leading health, digital, media and creative agencies. Although having significant experience in all major categories (products and services), my core strengths are in the healthcare, consumer packaged goods, retail, food & drink, automotive and technology sectors.Now in London, I previously spent twenty years living and working in key, developing markets across the world, having been based in China (Shanghai), Russia (Moscow), Thailand (Bangkok) and Chile (Santiago).Throughout my career, I have gained experience managing businesses (including P&L responsibility), successfully pitched for new business, co-created go-to-market strategies (both e-commerce + DTC) and led digital transformation, focused on data-driven innovation.For the last two years, I've been focused on growing my understanding and use of artificial intelligence, concentrating on how, when and where machine learning and large language models can be applied to content creation and channel optimisation.In my free time, I write children's books and have already published a series of three stories called Two Unlikely Friends available to buy on Amazon.