With over 9 years of experience in ecommerce, digital marketing, and acquisition marketing, I am passionate about helping online businesses grow and thrive in the competitive and dynamic retail and technology landscape. As the Ecommerce Strategy Manager at SHOPLINE, I oversee the entire department of ecommerce enablement services, social commerce enablement services, ads management, and influencer marketing, with the key objective to drive up SHOPLINE's sales and revenue.My core competencies include ecommerce enablement, social commerce, ads management, influencer marketing, acquisition marketing, digital marketing, and presentations. I have successfully pioneered and managed various online marketing programs and campaigns, such as affiliate marketing, digital collaboration, Google Shopping, and brand and partner acquisition, for leading brands such as Watsons, Sigelei, Snowwolf, and Honor. I have also leveraged my analytical and research skills, acquired from my B.A.Sc. in Actuarial Science, to optimize and measure the performance and impact of ecommerce and marketing initiatives. I am always eager to learn new skills, explore new opportunities, and collaborate with diverse and talented teams to achieve ecommerce excellence and customer satisfaction.
Listed skills include Microsoft Excel, English, Research, Public Speaking, and 17 others.