Campaign Executive
CurrentDeveloping and executing strategic marketing campaigns aligned with business objectives, target audiences and budgets.Collaborating with cross-functional teams to create compelling marketing collateral that aligns with the brand's tone and positioning.Conducting market research and analysing consumer insights to identify target audience segments, preferences and behaviours.Tracking campaign performance, analysing data and metrics and providing actionable insights and recommendations for campaign optimisation.Managing relationships with external agencies, vendors and partners to ensure timely and effective campaign execution.Leveraging digital marketing channels to maximise campaign reach and engagement.Managed client invoicing and billing processes, ensuring accurate and timely financial transactions, and maintaining strong client relationships through clear communication and efficient follow-up.
