Jef Blocker

Jef Blocker Email and Phone Number

UX Content Designer | Bridging User Needs with Business Goals through Strategic Content @ SHERPA Global
Atlanta, GA, US
Jef Blocker's Location
Atlanta, Georgia, United States, United States
Jef Blocker's Contact Details
About Jef Blocker

As a UX Content Designer, I craft clear, engaging, and user-centered content that enhances digital experiences. With a strong foundation in content strategy, UX writing, and user research, I thrive at the intersection of design and communication, ensuring every word serves a purpose.Over the past six years, I've had the opportunity to work with cross-functional teams to develop content that aligns with business goals and resonates with users. My approach is grounded in empathy and data-driven insights, allowing me to create content that guides users through intuitive and seamless digital journeys.* Increased user task completion by 45% * Boosted onsite engagement by 23%* Lifted conversions by 15%I'm passionate about collaborating with designers, developers, and stakeholders to create content that meets user needs and drives business success. Whether through microcopy, content strategy, or user research, I’m committed to delivering content that makes a difference.Let’s connect if you’re looking for someone who can bring a thoughtful, user-focused perspective to your team and help create digital experiences that truly engage and delight.Specialties: Accessibility, Agile Methodologies, Digital Marketing, Figma, Information Architecture, Interface Design, Plain Language, Strategy, User Experience Design, User Research & Testing

Jef Blocker's Current Company Details
SHERPA Global

Sherpa Global

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UX Content Designer | Bridging User Needs with Business Goals through Strategic Content
Atlanta, GA, US
Website:
sherpaglobal.com
Employees:
5
Jef Blocker Work Experience Details
  • Sherpa Global
    Sherpa Global
    Atlanta, Ga, Us
    View
  • Sherpa Global
    Ux Content Designer
    Sherpa Global Jul 2021 - Present
    Atlanta, Georgia, Us
    As a cross-functional team member, I work with clients in education, innovation, manufacturing, nonprofit, and online retail to design digital experiences that satisfy user expectations and needs and meet organizational business outcomes.* Facilitate workshops with stakeholders to understand problems to solve, user needs, desired business outcomes, and challenges to establish scope and create a UX content roadmap.* Audit digital properties and conduct desk research to identify accessibility issues, low-performing and missing content, readability issues, and UX concerns* Created content strategies that increased website visits by 35%* Planned, led, and reported user research that led to $40,000 in savings for a proposed web app feature championed by leadership that users revealed they would not use* Crafted content strategy and information architecture that improved user engagement by 23%
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  • Jef Blocker Coaching
    Certified Coach
    Jef Blocker Coaching Jan 2021 - Present
    I help people navigate change to live healthier, more meaningful lives:* Discovering client’s values, strengths, and motivation to change* Understanding the gap between where a client is now and where they want to be* Setting bite-size goals to stretch toward their desired outcome* Assisting in discovering insights from their perceived failures and modifying goals if necessary* Figuring out why clients are successful in achieving their goals and continuing to build on their success* Collaborating on management plan when outcome is achieved and coaching relationship endsCertifications:* Certified Martha Beck Wayfinder Life Coach* Mayo Clinic Certified Wellness Coach* National Board Certified Health & Wellness Coach (NBC-HWC)
  • Freelance Ux Design & Web Development
    Web Designer
    Freelance Ux Design & Web Development Jan 2016 - Present
    I build and redesign accessible, mobile-responsive, user-friendly WordPress websites for individuals and organizations that interest me or causes I support, such as artists, writers, nonprofits, etc.
  • Luckie
    Ux Content Designer
    Luckie Oct 2020 - Sep 2021
    Birmingham, Al, Us
    I collaborated with Digital Design Leader and cross-functional team members on UX and content design projects for health-related clients* Led competitive analysis and desk research to understand the needs of healthcare providers, client advocates, and people living with HIV* Carried out accessibility, content, and UX audits on ViiV Healthcare website to improve accessibility, user interface, interactions, readability, and conversion to sign up more patients for financial assistance for their medications* Revised information architecture to meet user expectations of where to find information and tasks to complete* Rewrote content in plain language and reorganized with subheadings and new information architecture * Redesigned user interface with different paths for doctors and patients for five main user flows * Planned, facilitated, and reported usability testing with doctors and people living with HIV to compare user flow task completion for the current website compared to my prototype—resulting in 45% more successful task completion with my prototype* Co-designed online tool to confirm patient eligibility for specific ViiV Healthcare savings programs
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  • Sherpa Global
    Project Manager + Ux/Ui Specialist
    Sherpa Global Feb 2018 - Dec 2020
    Atlanta, Georgia, Us
    As a cross-functional team member, I worked with clients in education, innovation, manufacturing, nonprofit, and online retail to design digital experiences that satisfy user expectations and needs and meet organizational business outcomes.* Facilitate workshops with stakeholders to understand problems to solve, user needs, desired business outcomes, and challenges to establish scope and create a UX content roadmap.* Audit digital properties and conduct desk research to identify accessibility issues, low-performing and missing content, readability issues, and UX concerns* Designed and managed development of Learning Management System to teach users about human trafficking* Designed and managed development of onsite lead generator tool and that fed leads into dealer portal that increased conversion by 7%* Simplified user interface and crafted content strategy to increase user engagement by 35% for one of largest churches in Metro Atlanta* Planned, led, and reported user research user needs for service design and dealer portal for truck accessories
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Jef Blocker Skills

Customer Service Human Resources Social Media Public Speaking Management Project Management Event Planning Javascript Nonprofits Community Outreach Newsletters Social Networking Editing Creative Writing Retail Copy Editing Employee Benefits Public Relations Writing Marketing Teaching Policy Project Planning Recruiting Css Angularjs Fundraising Html5 Loans Front End Development Jquery Teamwork Apis Backbone.js Scrum Web Development Html Program Development Design Research Adobe Photoshop Adobe Illustrator Concept Development Empathy Mapping Wireframes User Experience Design Information Architecture Visual Design Leadership Interaction Design

Jef Blocker Education Details

  • Ux Content Collective
    Ux Content Collective
    Professional Skills Certification In Marketing Writing For Ux Writers
  • Ux Content Collective
    Ux Content Collective
    Content Research & Testing
  • Ux Content Collective
    Ux Content Collective
    Microcopy Course
  • Ux Content Collective
    Ux Content Collective
    Fundamentals Of Ux Writing
  • Springboard
    Springboard
    User Experience (Ux) Design
  • The Iron Yard
    The Iron Yard
    Front End Engineering With Mvc Frameworks
  • The Art Institutes
    The Art Institutes
    Multimedia & Web Design
  • The University Of Texas At Arlington
    The University Of Texas At Arlington
    Communications

Frequently Asked Questions about Jef Blocker

What company does Jef Blocker work for?

Jef Blocker works for Sherpa Global

What is Jef Blocker's role at the current company?

Jef Blocker's current role is UX Content Designer | Bridging User Needs with Business Goals through Strategic Content.

What is Jef Blocker's email address?

Jef Blocker's email address is je****@****ail.com

What is Jef Blocker's direct phone number?

Jef Blocker's direct phone number is +140494*****

What schools did Jef Blocker attend?

Jef Blocker attended Ux Content Collective, Ux Content Collective, Ux Content Collective, Ux Content Collective, Springboard, The Iron Yard, The Art Institutes, The University Of Texas At Arlington.

What are some of Jef Blocker's interests?

Jef Blocker has interest in Writing, Technology, Nutrition, Reading, Fitness, Music, Travel, Movies.

What skills is Jef Blocker known for?

Jef Blocker has skills like Customer Service, Human Resources, Social Media, Public Speaking, Management, Project Management, Event Planning, Javascript, Nonprofits, Community Outreach, Newsletters, Social Networking.

Who are Jef Blocker's colleagues?

Jef Blocker's colleagues are Passang Sherpa.

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