Jeff D. Brazell Email & Phone Number

Salt Lake City, Ut, Us

Salt Lake City, Utah, Us

Salt Lake City, Ut, Us

Oversaw the transition to new leadership at The Modellers while developing research innovations that leveraged the newest thinking, best technologies, most powerful methodologies to deliver important insights to clients. Tested and validated those innovations.

Salt Lake City, Ut, Us

Ensured the success of The Modellers as the company expanded globally and merged with Hall & Partners. Led the senior executive team in achieving aggressive growth in both revenues and profits while integrating with Hall & Partners. By December 2015, had grown the top line at a rate of over 20% per year while attaining profitability 150% of industry average.

Salt Lake City, Ut, Us

Added the role of President as the company expanded into full-service offerings. Was responsible for scaling up the business, hiring and reorganizing, and moving to a full-service research model. Expanded the capabilities of the firm in a highly dynamic market, launching such innovations as Benemetrics and Can He Play. Spent time giving back to industry at conferences and other events and became noted as a thought leader in market research. Created an Academic Advisory Board, and held 3-day workshops with academics from around the world to create new methodologies that provided new insights to clients. Led the senior executive team as the company expanded into both East- and West-coast cities. In 2010, negotiated acquisition by Omnicom.

Salt Lake City, Ut, Us

Founded The Modellers as an advanced market research company serving management consulting companies and other market research companies. Worked to create a unique, successful company where smart people loved to work. After deciding on the strategy the company would follow, the role was heavy on new business development, creating the software and processes the company required, executing every aspect of projects, presenting at conferences, consulting with research firms as either a client-facing partner or back-room analytics vendor on product optimization and segmentation work. Grew the company from inception to having 30 employees profitably serving over 75 of the Fortune 500.

The University Of Sydney, New South Wales, Au

Worked with Jordan Louviere to establish a marketing department at the University of Sydney. Taught Marketing Principles, Consumer Behaviour, and Marketing Management at both undergraduate postgraduate levels.

Taught training seminars that helped to increase employee productivity by 10-25%, helped to conceive and sell a large national program to the Schick division of Warner-Lambert, was part of a two-person team to research market opportunities and build a market entry plan for Toshiba.

Assumed information processing, accounts payable, and accounts receivable jobs formerly done by three separate people.

Designed and programmed databases for rental car agencies, wrote tax-auditing software for H&R Blocks in 10 states, designed and developed educational games for Brite Music. Managed client relationships and every aspect of the development process.

Before I was ten years old, I found I needed money for some basic things. Rather than just give it to me, my father bought some "America The Beautiful" plastic placemats sets for me to sell. I donned my Cub Scout uniform, put the placemats in my red wagon, and walked door to door, selling them in sets of 8. This early experience set the pattern for my life--with a little work and creativity, anything is possible.

Ph.D., Marketing Science

Ph.D. Classwork, Marketing

Bachelor’S Degree, Marketing