Jeff Dobbin Email & Phone Number

Burnsville, Mn

I am excited to announce that I have recently accepted a position as the Director of Sales for Freedom Insurance. Our goal is to find you the best, most affordable insurance policies that fit your unique needs.

Bloomington, Mn

Mendota Heights, Mn

Key customer service and relationship advocate, responsible for establishing and managing the company’s branded signage displayed in over 18K locations nationwide, ensuring vendor compliance to quality, brand and customer service level requirements. Collaborated with national vendor to create a turn-key agent signage program allowing agents to order exterior office signage through the vendor’s dedicated website.Through brand integrity-focused communications with agency field leadership and staff, implemented a subsidy program toolset for qualifying agents who ordered signage through approved national vendor. This resulted in 16%+ lift in agent participation, exceeding goal of 80% participation in the national program.

Mendota Heights, Mn

Managed regional process of updating all agent signage, removing old logo and replacing it with a new logo to meet company’s Brand standards. Independently responsible for a 12 state territory comprised of nearly 3K agents; completed the logo transition process for 1200 agents in less than 12 months. Due to the short timeline to complete the process for a high volume of customers, focused efforts towards improving customer service; reduced customer complaints with respect to response time by 94% within 3 weeks of implementing new processes (67 to 4).

Mendota Heights, Mn

Accountable for mass media development and execution involving 6 states and approximately 1,400 agents, targeting specific customer segments focusing on high growth opportunity markets based on product line. Developed and administered an Agent Tagged advertising program to supplement national advertising plan. Program effectively doubled limited zone budget of $800K through a co-op program with qualifying agents. Produced data supporting retention rate for this new business was comparable to other prospecting methods, resulting in agent participation in Zone Agent Tagged advertising program of 86%, 23% higher than goal. Accountable for digital lead generation tactic for a 12 state territory, creating 7 behavioral targeting and Facebook campaigns. These campaigns generated 237MM impressions and over 102K click-throughs, representing 17% of all leads generated in the territory, using less than 5% of the lead generation budget.Managed events and sponsorships in a 6-state territory. Identified growth opportunities within markets to maximize lead generation and agent engagement, negotiated contracts, leveraged various media platforms (digital, print, radio, and social media) to create awareness, established sweepstakes program and managed all onsite activities. Identified KPIs to evaluate results and baseline for improvement year over year.