Lead the sales strategy and execution of Craft Standard draft cocktails. This 4 year old start up company is focused in the on premise/foodservice industry, introducing a new and innovative way to dispense cocktails on draft systems. Focused predominantly within venues, stadiums, amusement and national casual dine customers.

Lead a team of 2 Directors and 15 National Account Managers for this global manufacturer of spirits, with 450 brands including Fireball, Buffalo Trace, Southern Comfort, and Meyer’s Rum. Handle forecasting and annual sales planning. Manage budgets and determine KPI’s for each region. Conduct high-level customer meetings with clients including national and regional restaurant chains, bar chains, airlines, hotels, casinos, and concessionaires. Partner with clients on joint business planning and new product launches.

Acting General Manager with full P&L responsibility of PepsiCo’s largest Foodservice customer with $400 million in revenue. Develop and maintain C level, marketing, food innovation team, supply chain and franchisee relationshipsDeliver customized food and beverage innovation customized for Taco Bell consumer

Led 25 person sales team representing 8 lines of business through broadline distributors (US Foods, Sysco, and Shamrock Foods) representing $170 million top line revenue and $3.0 million trade budget. Developed and maintained actionable relationships with 25 C-Level executive teams within broadline distributors.

Responsible for fountain, bottled beverage, and Frito Lay portfolio across 4,300 Quiznos restaurants nationwide.

Managed over 20 franchise operators of Arby’s delivering 800,000 gallons to PepsiCo