I have been helping high-growth technology companies exceed ambitious revenue goals for a decade by conceptualizing and implementing multichannel marketing strategies that exceed aggressive ROI targets. The success that I’ve achieved throughout my career can largely be attributed to my expertise in the following areas:• Program / Campaign Management• Brand Storytelling & Awareness• Product Positioning / Differentiation• ROI & Conversion Optimization• Go-to-Market Strategy• Campaign Development & Execution• Creative & Content Development• Partner & Agency Management
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Marketing DirectorMojo AiRiverton, Ut, Us
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Director Of MarketingEdify.Ai May 2023 - Present
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Marketing DirectorMojo Ai May 2023 - PresentSandy, Utah, Us
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Sr. Marketing Programs Manager8X8 Apr 2022 - Feb 2023Campbell, Ca, UsDeveloped demand generation and training programs to enable field sales and 1,000+ channel partners to drive pipeline growth at a global telecommunications company. Worked cross-functionally with field marketing, channel sales, marketing operations, procurement, finance, and legal teams. -
Channel Marketing ManagerGoto Jul 2019 - May 2022Boston, Massachusetts, UsLed the creation and execution of joint marketing plans for webinar platforms and video calling software for telecommunications company, leveraging nationwide network of channel partners. Managed $2M budget and collaborated with marketing, sales, product, operations, procurement, finance, legal, and business development teams. -
Product Marketing And Partner Marketing ManagerBoostability Oct 2017 - Jun 2019Lehi, Ut, UsAs the Product Marketing and Partner Marketing Manager at Boostbility, my world revolved around the success of our partners through their adoption of our online marketing products. I worked closely with our Business Development and Partner Growth Teams to develop the campaigns, tools, and resources they needed to attract prospects, onboard partners, and enable those partners to succeed. -
Product Marketing ManagerDealertrack Aug 2016 - Sep 2017North Hills, New York, Us• Digging to the core of product value and articulating benefits to customers, prospects, and internal stakeholders • Managing product messaging, awareness, positioning, collateral, and promotional campaigns • Leading new product launch plans and sales enablement efforts • Building relationships with product development, customer service, research analysis, and sales teams -
Channel Marketing StrategistIsolved Oct 2014 - Aug 2016Charlotte, Nc, Us• Implemented and executed regional and national marketing plans, programs and campaigns • Worked closely with sales, product, and creative services in the execution of field marketing plans • Coordinated and managed industry events and trade show presence • Detailed reporting on marketing programs and their success against sales and demand generation objectives -
Marketing ManagerBrevium 2012 - Oct 2014American Fork, Ut, Us• Built and managed relationships with outside vendors, customers, and industry partners • Developed copy and artwork for marketing materials, newsletters, e-mail campaigns, articles, and websites • Organized and oversaw targeted ad campaigns in both print and online mediums • Created and implemented systems to track and analyze the effectiveness and ROI for all marketing efforts. -
Creative Production ManagerStoresonline 2007 - 2011• Managed the design, messaging, production and delivery of up to 3 million direct response marketing pieces each month, in both domestic and international markets. • Performed extensive data analysis of marketing campaigns to ensure results-driven success and constant improvement. • Nurtured vendor relationships that achieved significant cost savings and great value-adds for the company
Jeff Panting Education Details
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Western Governors UniversityGeneral -
Salt Lake Community CollegeGraphic Design
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Salt Lake Community CollegeDigital Communication And Media/Multimedia
Frequently Asked Questions about Jeff Panting
What company does Jeff Panting work for?
Jeff Panting works for Mojo Ai
What is Jeff Panting's role at the current company?
Jeff Panting's current role is Marketing Director.
What schools did Jeff Panting attend?
Jeff Panting attended Western Governors University, Salt Lake Community College, Salt Lake Community College.
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