Jeff Redding Email & Phone Number

Shawnee, Kansas

Joined up with two other close friends to start our own sales representative agency. Outdoor Outfitters Group works to advance the vision of the manufacturer, distributor and retailer together. Our focus is on the customers' processes, needs, target consumers and developing programs that allow for all components of the process to be successful. We engage in multiple aspects of our customer's business from ad planning and copy, marketing and promotional development to product development, forecasting, inventory managements and can assist in finding and developing overseas manufacturing. Our philosophy at Outdoor Outfitters is to provide an environment where everyone can meet their potential and thrive in a positive atmosphere of excellence. We maintain a superior level of integrity in interactions within our company and with our customers and our vendors. We truly appreciate our combined successes with our business associates. We strive to continuously improve our knowledge and to be able to apply burgeoning technologies with the best business practices. We also recognize that family, well being and personal pursuits are a priority to us and everyone we do business with.

Olathe, Ks

Provide existing dealer/wholesaler network with product support, merchandising and creating unique ways to maximize their return. This allows us the ability to maintain and build the manufacturers we represent presence and SKU count within the retailers' product assortment. My unique background also affords me the opportunity to help my partners with marketing and advertising campaigns that will impact the consumer and thus, impacting product sales. I pride myself on my ability to connect with my partners, both manufacturers and clients, so as to build and foster long-standing, solid relationships so that we can maximize our business potential for all involved.

Overland Park, Ks

Managed the multi-million dollar, international business for Bushnell, Simmons, Millet and Tasco riflescope brands. Research and development responsibilities included creation of DOA 600, 250, 200 and Crossbow reticles; development of series of five tactical reticles; and management of development and launch of Elite 6500, Elite Tactical, Trophy XLT and Simmons Predator Quest riflescope families. Product line maintenance responsibilities included profit-loss management; SKU rationalization; inventory oversight; and implementation of new packaging and instruction manuals. Advertising and media relations responsibilities included attendance at trade shows and sales events to promote products; hosted and organized hunts for media personnel; and worked with in-house advertising team to develop print, digital, television and social media ad campaigns. Other responsibilities included sales and promotions responsibilities and OEM sales.

Kansas City, Ks

Facilitated retail sales in the hunting department until I decided to go back to college full time to complete my degree. At the point that I returned to school full-time I became a merchandiser for the hunting department. Duties included setting end caps, proper signage and maintaining floor stock.

Leawood, Ks

Responsibilities included hiring and scheduling team of six to 14 employees. Managed stocking, merchandising, NICS, gun inventory, signage execution, end cap displays, special orders and training. Leawood location consistently ranked as the top retail sales hunting department in the Galyan’s chain of stores.

Bachelor Of Arts, History

Bachelor Of Arts, History