- Direct Megaplex $100 million brand image and identity through public relations, media outreach, social media, community relations, charitable donations, and integrated marketing resulting in millions of earned media impressions, increased market share, and incremental sales- Maximize new media to reduce advertising spending $1.5 million over 5 years- Developed enhanced revenue streams with online shopping, ticketing convenience fees, and increased brand value for advertising resulting in a 200% sales increase- Create communications tools including video billboards, digital signs, brochures, websites, and other materials supporting Megaplex growth from 70 screens at five locations to 185 screens at 17 locations- Generate thousands of social media impressions organically on Facebook, Twitter, Instagram, YouTube- Produce news releases, magazines, web content, pre-feature segments, and other elements supporting major brands including Disney, Warner Bros., Sony, Paramount, Lionsgate, IMAX, Dolby, D-Box, Coca-Cola, Pizza Hut, Orville Redenbacher, as well as key local and national clients- Organize, host, and manage grand opening celebrations, premiere events, and celebrity appearances- Direct a team of multi-media designers, web developers, freelancers, and agency professionals

- Develop public relations, communications, media, and marketing campaigns for a variety of clients across multiple industries- Direct news conferences, media events, educational workshops, seminars, trade shows, and conferences- Prepare speeches, talking points, Q&A, fact sheets, and provided executive level media training- Key clients: Mike Hale Acura/Chevrolet, SportCourt, Regence BlueCross BlueShield, and more- Pro bono clients: Utah Food Bank, United Way, Caring Foundation, Susan G. Komen Race for the Cure

Wyeth Pharmaceutical, Consumer Healthcare, Leonia, New Jersey- Managed Solgar Vitamin brand identity with consumers, retailers, mass and trade media- Liaised with 2,600 chain, regional, and local health food stores, including Vitamin Shoppe, Whole Foods, Wild Oats- Produced press releases, news articles, brochures, advertising copy, video scripts, and web content- Directed a team of writers, designers, web developers, production companies, and public relations agencies

- Increased company visibility and image in national, business, and trade media- Produced materials for a national sweepstakes for 3,700 GNC stores- Directed production for national radio and print advertising and public relations campaign

- Emmy award-winning producer of Salt Lake City’s #1 evening newscast- Supervised reporters, photographers, editors, and support staff in gathering material for live broadcasts, special reports, and documentaries- Created and produced award-winning TV news magazine program, Images

- Screen Actors Guild (SAG) Child actor in Los Angeles for 16 years, appearing in dozens of network and local television programs and commercials produced by major studios and advertising agencies- Key national commercial projects include: Chevrolet, Minute Maid, Hot Wheels, Bonanza Steak House, Sun Maid Raisins, and more- Key network programs include: Bionic Woman, That Girl, Red Skelton Show, and more