Jeff Wilks

Jeff Wilks Email and Phone Number

Jeff Wilks Radio Broadcasting Executive/CEO | Growing Markets | Transforming Radio Stations
Jeff Wilks's Location
United States, United States
About Jeff Wilks

Radio broadcasting has been my passion and focus for three decades. In that time, I’ve developed a deep commitment to the value in radio broadcasting, with a keen eye for the short-term and long-term growth of broadcasting organizations. Through owning, leading and operating radio stations across 12 U.S. markets, I’ve consistently elevated stations to becoming popular, cost-efficient, profitable entities. My understanding of how to build a scalable, sustainable sales engine enables me to lead teams to overcoming challenging economic and market conditions. In fact, I’ve turned around many underperforming stations, with particular successes growing profitable entities in the larger, complex markets. With a history of running highly cost-efficient radio station clusters, I’ve developed and delivered on a sound operating model centered on economies of scale, shared resources, cross-selling, and more. I’ve successfully recruited and developed high-level talent from the C-suite to the front line, and I’m positioned to leverage this rich network of radio broadcasting professionals and executives in my next leadership role. A few of my notable accomplishments include: ● Successfully turned around $157.5M of CBS acquisitions through proven strategies for increasing sales and decreasing operating costs -- resulting in a total gain of $50M. ● Generated $60M in profits on the sale of Wilks Broadcast Group stations in a time when most broadcast companies had decreased in value by 50-70%. ● Developed strong track record for increasing radio station profitability, which led to securing $145M in debt facility in 2008 (working with The Wicks Group and Bank of Montreal). ● Built out full digital marketing platforms to sell to radio customers via existing distribution channels, adding value to customers and generating additional revenues. Core radio broadcasting competencies include: Radio Station Leadership; Board Membership & Influence; C-suite & Mid-management Recruitment & Development; Cost Efficiencies & Profitability; Relationship Building with Local Advertisers; Direct Sales Experience; Dynamic Market Growth; Resetting Underperforming Businesses; Talent Recruitment & Development; Top-down Sales Strategies; Program Innovation; Listenership Research; Culture Enhancement & Development.

Jeff Wilks's Current Company Details

Jeff Wilks Radio Broadcasting Executive/CEO | Growing Markets | Transforming Radio Stations
Jeff Wilks Work Experience Details
  • Wilks Broadcast Group Llc
    Founder/Ceo
    Wilks Broadcast Group Llc Feb 2000 - Mar 2016
    Founded and for over 15 years led Wilks Broadcast Group, a regional broadcasting company with a portfolio of 35 radio stations serving diverse markets (DMA 50 to 150) in California, Colorado, Texas, Missouri, Nevada, Louisiana, Michigan, Iowa, Kansas, and Ohio. Stations offered a mix of music programming. Formed partnership in 2000 with The Wicks Group, a $500M private equity firm, as a platform to acquire and develop radio stations. Returned over $100M in under two years, achieving a nearly 5X return. Building on the successes achieved in other markets, launched a second company with The Wicks Group in 2004 to purchase, manage and sell radio stations in attractive U.S. markets. Ultimately generated $60M in profits on sale of stations in a time when most radio companies had decreased in value by 50-70%. From 2014-2016, sold off company when it peaked at 20 FM stations across five markets. In a decade, elevated all 20 radio stations to popular, profitable stations.
  • Wilks Broadcasting
    Founder/Ceo
    Wilks Broadcasting Sep 1992 - Nov 1999
    Us
    After forming Wilks Broadcasting in 1992, bought and sold stations in Augusta, GA, and Worcester, MA. Generated large profits in a short period of time -- $10M in profits in Augusta in five years and $9M in profits in Worcester in a single year.
  • Numerous Radio Stations
    Account Executive
    Numerous Radio Stations Jun 1988 - Aug 1992
    Sold radio time at several Denver, CO, and Norfolk, VA, radio stations such as 630 KHOW AM in Denver.

Jeff Wilks Education Details

  • Syracuse University
    Syracuse University
    Marketing - Whitman School Of Management

Frequently Asked Questions about Jeff Wilks

What is Jeff Wilks's role at the current company?

Jeff Wilks's current role is Jeff Wilks Radio Broadcasting Executive/CEO | Growing Markets | Transforming Radio Stations.

What schools did Jeff Wilks attend?

Jeff Wilks attended Syracuse University.

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