Jeff Hoffman is an experienced executive who held global sales management roles at three PE backed B2B fintech software companies and two reached excellent exits; Financial Architects sold to Wolters Kluwer, SunGard sold to FIS and ITRS was acquired by Carlyle. He then formed a fractional CRO LLC where he has advised enterprise software, and SaaS, companies on how to grow, sustain and scale revenue. Hoffman also lectures on revenue management at NYU in the SPS Graduate School. Jeff has a keen sense for how to execute turnaround and market-share growth having spent years in the trenches working for companies in change mode. Hoffman is pensively adept at managing sales teams, implementing impactful revenue processes and working closely with marketing to ensure sustainable and scalable performance. Jeff cut his teeth in sales, and then sales management roles, in the B2B enterprise software industry. Hoffman worked for brands such as IBM and Oracle as well as innocuous small companies with limited resources.Building on close to 30 years of sales and operating experience in the US and internationally, Jeff is able to create Go-To-Market strategies and coach sales teams to position "nice to have" products into "must haves." He is known for developing winning sales organizations equipped with the tools and attitudes to ask the right questions to consistently get buyers to say "yes."In a fast-moving world where new digital innovations arise daily, Jeff uses his passion and diligence to produce a positive culture where sales teams are motivated for improved performance, efficiency, and overall workplace satisfaction. “What matters to me is working hand-in-hand with CEOs and investors, and helping their sales and marketing teams feel like their jobs are fun and easy to do, and their products have relevance and purpose in the market. "Career Highlights:✔️ $1B+ Value creation across two key liquidity events✔️ $145M Total capital raised for startups under advisement✔️ $1M to $10M Sales and services closed for European Fintech company over two years✔️ +1,033% Revenue growth for European Fintech company over 12-months✔️ +170% Qualified pipeline leads for digital imaging company over three years✔️ +50% Market share gains for US FinTech company over two yearsKey Expertise:✔ Turnaround Strategy ✔ Change Management ✔ P&L Optimization ✔ Market Share Growth ✔ Territory Growth ✔ Multi-Million-Dollar Negotiations ✔ Strategic Relationship Building✔ Team Building ✔ Client SolutionsLearn More: https://jeffhoffmancro.com/