Jeff Ballard Email and Phone Number
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Global go-to-market executive with strategic and hands-on experience driving revenue and market share via channel development, product launches, market expansion and demand generation initiatives. Working for established market leaders such as IBM, Symantec, Seagate and others, as well as for high-growth, emerging and early stage companies, I have a diverse background with extensive experience at delivering targeted results via innovative marketing, sales, channels and enablement programs.Specialties: Marketing Strategy * Solution Marketing * Channel development * Product Marketing * Partner Marketing * Marketing Programs Management * Customer Engagement * Global Account Development * International Market Development * Marketing Communications * Competitive Analysis * Market Analysis * Cross Functional Team Management * Marketing Management * Social Media
Xcelerator Network
View- Website:
- gtmxcelerator.com
- Employees:
- 2
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Chief Executive OfficerXcelerator NetworkWestfield, In, Us -
Sr. Director, Partners And Alliances ProgramAerospike Jan 2022 - Dec 2024Mountain View, California, Us• Collaborated with Regional Sales, Global Channels, and Product teams to drive partner and alliance growth strategies.• Led onboarding, enablement, and growth initiatives for Aerospike partners and Strategic Alliances.• Implemented a three-pronged go-to-market approach focusing on sales, technical, and demand gen activities. -
Director Of Partner MarketingAerospike Mar 2021 - Jan 2022Mountain View, California, Us -
Channel Marketing & Development Executive, Ibm Cloud Distribution And Business Partner ChannelIbm Aug 2014 - Feb 2021Armonk, New York, Ny, Us• Developed and managed the IBM Cloud Partner Accelerator program, focusing on partner recruitment, solution development, and sales training to support hi-growth sales targets.• Created tailored initiatives like the IBM Cloud Partner Incubator and Solutions to Go to support various partner business models.• Successfully increased revenue by providing partners with resources to identify and win lucrative opportunities, shrink sales cycles, and drive more revenue. -
Channel Marketing & Development Executive - Kofax Channel PartnersEoh Sep 2013 - May 2014Sandton, Gauteng, Za• International partner development & marketing engagement to drive revenue growth for EOH Kofax business unit.• Developed and executed channel partner programs to enhance sales training and pipeline management.• Supported direct sales team in uncovering opportunities and accelerating sales through subject matter expertise. -
Industry Marketing Executive - Insurance SolutionsKofax Apr 2011 - Aug 2013Irvine, California, Us• Developed industry marketing strategy and sales enablement to increase market share and revenue for enterprise capture and business process management offerings in the insurance industry.• Aligned Kofax offerings with insurance sector needs, aiding the worldwide sales force in uncovering and winning opportunities.• Positioned the company strategically in the insurance and financial services sectors by developing subject matter expertise on Customer Engagement. -
Global Marketing Strategy And Emerging Markets Territory Development, Ecm SoftwareIbm Nov 2008 - Mar 2010Armonk, New York, Ny, Us• Developed and executed market development strategies for ECM and BPM business in EMEA, Asia Pacific, South America.• Led global teams to implement agile marketing programs, demand generation, and solution selling sales enablement.• Achieved significant revenue growth and market expansion in IBM ECM emerging markets, including Japan, Czech Republic, and China. -
Global Account Marketing & Development Program Executive, Ecm SoftwareIbm Nov 2006 - Nov 2008Armonk, New York, Ny, Us• Developed and executed land and expand programs to increase company's footprint in multinational accounts.• Managed account planning efforts and tracked key program analytics worldwide.• Established business development program to drive strategic marketing activities. -
Global Accounts Marketing & Business Development DirectorFilenet Oct 2005 - Nov 2006• Developed and executed land and expand programs to increase company's footprint in multinational accounts.• Managed account planning efforts and tracked key program analytics globally.• Established strategic marketing activities to drive business development initiatives.
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Director Of Product MarketingEeye Digital Security 2004 - 2005Irvine, Ca, Us• Developed and executed product marketing strategy for flagship cybersecurity product line.• Conducted security alert webinars to boost enterprise security profile.• Collaborated with sales, business partners, and IT professionals to provide enablement and drive product success. -
President, Chief Marketing StrategistSatellite Marketing 1998 - 2004• Developed and executed marketing strategy for a portfolio of emerging and high-growth companies including product launches, demand generation, community development, and branding.• Managed demand generation, product management, product marketing, channel marketing, and marketing communications programs.• Achieved successful in-market programs resulting in increased brand awareness and market share.
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Director Of Product MarketingCandle 1997 - 1998• Directed newly formed product marketing team at Candle, establishing standardized practices.• Implemented cross-organizational product marketing strategies during company reorganization.• Led initiatives to drive product awareness, increase market share, and boost sales.
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Executive Director Of Marketing / Director Of International Product MarketingSeagate Software 1994 - 1997• Led marketing strategy development and re-engineered the marketing organization to drive company growth objectives.• Implemented innovative international product marketing campaigns to expand market reach and increase brand visibility.• Developed and grew global distribution channel via market development, sales enablement, custoemr engagement and demand generation efforts.
Jeff Ballard Skills
Jeff Ballard Education Details
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Valparaiso UniversityCommunications
Frequently Asked Questions about Jeff Ballard
What company does Jeff Ballard work for?
Jeff Ballard works for Xcelerator Network
What is Jeff Ballard's role at the current company?
Jeff Ballard's current role is Chief Executive Officer.
What is Jeff Ballard's email address?
Jeff Ballard's email address is je****@****ibm.com
What is Jeff Ballard's direct phone number?
Jeff Ballard's direct phone number is +194937*****
What schools did Jeff Ballard attend?
Jeff Ballard attended Valparaiso University.
What are some of Jeff Ballard's interests?
Jeff Ballard has interest in Economic Empowerment, Poverty Alleviation, Photography, Music, Sports, Human Rights, Health.
What skills is Jeff Ballard known for?
Jeff Ballard has skills like Product Marketing, Lead Generation, Enterprise Software, Solution Selling, Business Development, Product Management, Marketing, Marketing Strategy, Sales Enablement, Competitive Analysis, Demand Generation, Marketing Management.
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