Vee24's person-to-person digital customer experience platform combines the power of live human connections with the scalability of automation to deliver a digital customer experience that drives business growth. Built around live video engagement and powered by AI-enabled chatbots; video, text and voice chat; real-time collaboration with co-browsing, screen sharing; online appointment scheduling, and more, businesses can drive authentic, person-to-person engagements throughout the customer journey.

Invoice Cloud, Inc. is a rapidly growing company, named the 3rd fastest growing company in Boston by the Boston Business Journal, and #902 on Inc. 5,000 fastest growing companies in the U.S.A. We provide simple and secure SaaS based customer communications, e-billing, integrated e-payments and software systems.

Chosen by CSO for a two-year ex-pat assignment running the European sales region. Returned the region to double digit growth driving new and enrichment business to 45% of total bookings while improving account renewal rates. Established a new culture, defined the go to market strategy, and instituted operational sales excellence. As a member of a three-person executive leadership team, I helped break down silos, encourage collaboration, and foster better communication across all functions in the European region.

Worked with the CSO to lead a new go to market sales strategy across a 500+ person, $350M sales organization. This included redefining sales roles, establishing a customer success team, and expanding our inside sales organization. This required collaborating with members of the leadership team (Finance, Product, Marketing, and Talent Acquisition) to align sales efforts with company goals. My responsibilities also included running sales operations, training, and enablement and revamping new hire training, introducing a new sales methodology, and improving analytics and reporting through Salesforce.com and other tools.

Built and led a new global account organization focused on growing our top 100 accounts with a team of over 100 sales professionals, globally, generating over $90 million in revenue. Defined account selection criteria, compensation models, account planning methodologies, and collaboration strategies. This required working with Forrester’s largest accounts in the hi-tech, financial services, CPG, energy, and healthcare markets.

Returned to Forrester to lead sales for the business unit serving IT professionals with over 140 sales professionals and $85 million in revenue. Served as part of the IT Client Group executive team developing product and go-to-market strategies serving CIOs and their teams.

Led North American sales, and pre-sales, for Neolane, a leading SaaS provider of marketing automation solutions that was ultimately acquired by Adobe. Brought structure to the organization by implementing a disciplined approach to lead management, pipeline inspection, and sales methodology and managed partner relationships with IBM and Omniture.

Led sales efforts and implemented sales process and discipline for Oco, a leading SaaS provider of on-demand business intelligence solutions providing performance visibility through an integrated set of actionable analytics and key performance indicators (KPIs) from multiple data sources. Ultimately acquired by Deloitte.

Led the sales and client services organization at Cymfony, a SaaS provider of a social media analytics platform, to rapid growth, primarily through the acquisition of new clients. This required recruiting and training a new sales team, implementing process and discipline around sales strategies and the use of Salesforce.com, and collaborating with Marketing to improve positioning, lead conversion, and product demonstration capabilities. I was a member of the executive management team responsible for positioning the company for acquisition by TNS, a $2 billion global market research organization.

Led the largest organization within Forrester Research's sales force. This team was comprised of 85 sales professionals driving $75 million in revenue, selling to marketing and IT professionals in North America.

Served a variety of roles for IMPAX, a leading sales training and consulting organization, focused on effective executive level selling. Worked with companies such as IBM, Dun & Bradstreet, CIGNA, American Express, and Microsoft.