Digital Marketing Manager
Amsterdam, North Holland, Nl
Responsible for social media, newsletters, eCRM, events/contests, and strategies within both online and offline marketing.As the right hand to the marketing manager, I handle marketing strategies for JUST EAT in the Danish market. Through campaigns and marketing efforts, we raise awareness of the company among the Danish population.✔ Email -I am responsible for all emails sent to customers and restaurants. This includes sending out weekly newsletters, as well as managing a comprehensive eCRM program that is continuously optimized.✔ Social Media -I am responsible for all social media platforms where JUST EAT is present. I create content for our 85,000+ fans across various social media channels. Additionally, I oversee the overall social media strategy for JUST EAT.✔ Blog -I am also responsible for JUST EAT's blog and partner blog. I create content and develop strategies that align with our overall marketing strategy.✔ Campaigns, TV commercials, etc. -I coordinate the majority of campaigns at JUST EAT. Together with the marketing manager, we hold meetings with our creative partners and develop strategies for JUST EAT's marketing initiatives. I also participate in decisions regarding TV commercials, takeovers, and offline advertising associated with these campaigns.Additionally, there are various other tasks, such as:✔ Google Analytics✔ Surveys✔ Blogger collaborations✔ SEO✔ Communication with restaurants