Jeff Creer Email and Phone Number
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With The Artisan Writer, I bring more than 25 years of marketing and writing experience to the forefront. With success at iconic agencies such as TBWA/Chiat/Day, Saatchi & Saatchi, and J. Walter Thompson Co., I've developed a history of producing brand-centric writing, with messaging that is consistently smart, on strategy, and highly engaging. My list of blue-chip clients includes Hearst Media, Budget Blinds, Tailored Living, Oakley, Regenesis, Asics, Donald Pliner luxury footwear, UFC Gym and others. Past clients include Harman Kardon Premium Audio, 3 Day Blinds, Realty ONE Group, Valley Presbyterian Hospital, Borla Exhaust Systems, St. Joseph Health, Fiat, and several others. Category expertise includes Automotive, Interior Design, Consumer Electronics, Home Furnishings, Fitness, Hospitality, Travel, and Luxury Products.Simply put, I craft messaging that speaks to, engages, and compels an audience to not only take action, but take those first steps to becoming true brand advocates. I create an authentic and holistic message that captures a brand's essence and speaks directly to an audience, while simultaneously positioning a business or organization for true, successful brand-building.Looking for more than just strong writing…"and then some"? Got that…My success in strategic marketing planning and brand strategy enables me to optimize an assignment directly from the creative brief - giving clients a competitive edge with smart, strategic writing that goes far beyond traditional copywriting. Looking for product positioning that ties attributes, descriptors, and the target audience together in a memorable and concise manner? Connect with The Artisan Writer.Writing services include: advertising copywriting, website/online content writing, technical writing, strategic, brand, and positioning writing, scripting, newsletter writing, blogging, article writing, content strategy, copy editing, and copy critiquing.
The Artisan Writer
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Brand Storyteller, Content Writer, Strategic Writer, CopywriterThe Artisan Writer Jul 2007 - PresentOrange County, California AreaProviding a full range of copywriting and content strategy services at both the agency and direct-to-client level. Adept at taking assignments beyond the “words” and providing a blend of brand personality traits, positioning, and other strategic considerations. Ability to dramatically influence consumer perception through spot-on, smart writing that speaks to your audience in a conversational, engaging and persuasive way. Short version? The Artisan Writer is a producer of compelling, hand-crafted writing in small and large batches for progressive clients.Clients: Budget Blinds (www.budgetblinds.com), Tailored Living (www.tailoredliving.com), Oakley Sunglasses (Oakley.com), Asics Footwear (www.asicsamerica.com), Valley Presbyterian Hospital (www.valleypres.org), St. Joseph Health System (www.stjhs.org), A Snail's Pace Running Stores (www.asnailspace.net), The ID Agency (www.idagency.com), Modera (www.moderainc.com), Regenesis Bioremediation (www.regenesis.com), Realty ONE Group (www.realtyonegroup.com), and 3 Day Blinds (www.3dayblinds.com), among others. Services: advertising copywriting, website/online content, press/news release writing, technical writing, strategic, brand, and positioning messaging, newsletter writing, blogging, article writing, copy editing, email copy, and copy critiquing. Specialty categories include: Home Services, Automotive, Fitness, Luxury Goods, Travel, Hospitality, Consumer Electronics and others. -
Director Of Marketing And OperationsTalent Pool Jan 2004 - Jun 2007Mission Viejo, CaSpecialized in strategic marketing consulting and the recruitment of elite marketing and advertising candidates with leading advertising agencies throughout the United States. Clients included agencies such as: JWT, TWBA/Chiat/Day, Intermark Group Automotive, Grizzard Communications, LMO, David & Goliath, McCann Group, Ayzenberg, Campbell Mithun, and others. Key positions successfully recruited and filled include VP of Client Strategy, EVP of Agency Operations, Sr. Director of Operations, Director of Automotive Client Service, and VP/Media.Consulting projects included several agency re-branding programs and brand "disruption" workshops.
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Management Supervisor-Infiniti AutomotiveTbwa/Chiat/Day Jan 2000 - Jan 2004Playa Del Rey, CaManaged Infiniti luxury automotive account for the U.S./W. Region. Recruited to restore client confidence, improve agency service, and provide strategic automotive marketing communications leadership - account was in serious jeopardy. Immediately improved client-agency marketing communications and strategies, resulting in renewed client vote of confidence. Responsible for all automotive account operations including brand development, strategic marketing planning, media planning/buying, integrated planning, creative development, consumer research/trends, and client contact. Interfaced extensively with Infiniti West Region staff and Infiniti National marketing stakeholders. Initiated first-ever Infiniti Dealer Advertising Council for enhanced client input and engagement; re-aligned national/regional automotive brand metrics for increased consumer brand familiarity and consideration; oversaw average automotive retail sales increase of +24% per year over 4+ years. Initated aggressive media negotiation tactics, resulting in +32% increase in bonus weight and added-value. -
Vp/Account Director/Mercedes-Benz AutomotiveLowe Worldwide Oct 1993 - May 1999Los Angeles, Ca/New York City, NyRecruited to manage Mercedes-Benz Regional Dealer Group Advertising in the S.E. Region; 28 ADI's; 122 automotive dealers. Annual budget approx. $21 million. Led agency effort to develop ADI-specific marketing plans utilizing target demographics, purchase motivation data, and automotive-specific consumer research to model more efficient, ROI-based marketing plans for all M-B luxury automotive dealer group accounts. Promoted to manage Mercedes-Benz L.A. Region agency office; Developed additional ROI-focused regional automotive advertising programs for Mercedes-Benz Regional Dealer Group; initiated key client media partnerships with NBA-L.A. Lakers, PGA Golf, Women's AVP Pro Beach Volleyball, Academy Awards, and various other properties. Identified and developed key luxury automotive regional markets based on category and automotive brand indexing research data. Results included pilot program being adopted as model for all Mercedes-Benz regions in U.S. As a result, automotive retail sales increased +14%, +21%, +24%, and +28% respectively from '95-'99. -
Account Supervisor/Ford AutomotiveJ. Walter Thompson Co. (Jwt) Jul 1989 - Oct 1993Chicago, Il/Salt Lake City, UtManaged the Chicago Ford Dealer Automotive Group, ($20 million in billings), including full campaign and brand management, media buying, planning, creative development, brand strategy, and budget tracking. Promoted to supervise the JWT Salt Lake City field office and directed all integrated automotive related marketing activities for the UT, WY, ID, and NV Ford Automotive Dealer Group accounts. Interfaced extensivley with Ford automotive dealers, media contacts, and Regional Ford Motor Co. executives. -
Account Executive- Toyota AutomotiveSaatchi & Saatchi Advertising Jun 1984 - Jul 1989Torrance, CaHandled numerous Toyota Dealer Group automotive accounts, including: Denver Region, Kansas City Region, and Houston Region (Gulf States Toyota); 100+ ADI's and $22 million-plus in billings. Responsible for supervising all phases of automotive dealer group field and retail advertising and branding including creative development, media planning/buying, POS, sales analysis, budget planning, and strategic planning.
Jeff Creer Skills
Jeff Creer Education Details
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B.S. Mass Communications
Frequently Asked Questions about Jeff Creer
What company does Jeff Creer work for?
Jeff Creer works for The Artisan Writer
What is Jeff Creer's role at the current company?
Jeff Creer's current role is Brand Storyteller | Content Writer | Strategic Writer | Copywriter at The Artisan Writer.
What is Jeff Creer's email address?
Jeff Creer's email address is je****@****ail.com
What is Jeff Creer's direct phone number?
Jeff Creer's direct phone number is +194957*****
What schools did Jeff Creer attend?
Jeff Creer attended University Of Utah, Brigham Young University.
What are some of Jeff Creer's interests?
Jeff Creer has interest in Children, As Well As Consumer Electronics, Home Design Related, Real Estate, The Rolling Stones, Education, Healthcare, Mixing Martinis, Tennis, Digital Photography.
What skills is Jeff Creer known for?
Jeff Creer has skills like Brand Development, Integrated Marketing, Digital Marketing, Advertising, Marketing Strategy, Brand Management, Marketing, Marketing Communications, Direct Marketing, Mobile Marketing, Creative Direction, Strategy.
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